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Key Account Manager (B2B)

Employer
MorePeople
Location
England, Kent, Ashford
Salary
Up to £50000 per annum
Closing date
23 Oct 2024
View moreView less
Business Sector
Food & Drink
Contract Type
Permanent
Hours
Full Time
Function
National Accounts

Job Details



Job Title: UK Industry Key Account Manager (B2B)
Department: Sales
Reports to: UK Industry Manager
Salary: £50,000
Location: Home Based - with occasional travel to site / customers

Role Summary:
  • The UK Industry Manager must possess a strong business acumen, commercial sales-driven mindset, extensive customer/category/product sales experience and apply these to manage, grow customer portfolio sales & profits to meet business sector objectives.


Role Requirements:
  • A strong demonstrable track record of working with key national industry customers & strong ownership/time management/communication/team working skills are key. Working closely with the UK Industry Manager as well as UK/Group teams, the primary role objective is to manage a portfolio of national Industry accounts, through building strong relationships, balancing key account skills (farming/hunting) combined with cross selling and setting key customer plans (objectives/visits etc) to deliver incremental sales growth, optimising pricing & margins, driving long term sustainable profitable growth.


Full Summary:
  • Manage key National key account portfolio across the UK, developing/strengthening relationships through regular face-to-face contact, delivering commercial/pricing ambitions, utilising farming/hunting skills to increase revenues in order to meet set Industry/Portfolio objectives.
  • Report on monthly basis to Industry Manager on objective status & portfolio performance alongside Gains/Loss + Sales Pipeline and wider identified risks & opportunities.
  • Assist the Industry Manager to formulate and implement long term Industry sector strategic plans in order to deliver future growth & incremental profitability for the business.
  • Increase profitable sales across the Ardo product portfolio, cross selling portfolio at all times.
  • Take ownership in all cases and communicate strongly to both internal/customer stakeholders.




Leadership & Teamwork
  • Create & implement strategic plan for our National Key Account portfolio in order to realise business objectives, including growth opportunities, wider business support requirements & customer engagement/contact framework.
  • Take full ownership of sales related activity within your customers, managing & coordinating all internal & external communications.
  • Grow and develop strong account relationships within your customer base to the benefit of the Ardo business & Industry sector objectives.
  • Work closely with NPD & Marketing Team to define, align and deliver targeted product & marketing communications in order to drive new sales.
  • Work closely with Industry Manager and Group where necessary towards collective Ardo objectives within the Industry sector.


Communication
  • Take full ownership & manage your customer needs into the business through clear, strong communication, both verbally/written to ensure smooth, fast & efficient flow of information & action.
  • Be able to listen, impart information to the benefit of all concerned.
  • Act in a manner that portrays confidence and trust with all colleagues and customers.
  • Report National key Account portfolio performance, key opportunity & risk areas on monthly basis to Industry Manager + UK Sales & Marketing Director if applicable.
  • Build relationships across the National Key Account portfolio, bringing in senior stakeholders where beneficial to strengthen customer relations/reliance towards Ardo, eg Product Development, Industry Manager or UK Sales & Marketing Director) and organising Ardo site visits to underline Ardo core competencies.


Strategic
  • Create, & execute commercial strategy (customer/product category) in order to deliver National Key Account portfolio objectives, meeting local UK sector objectives and following Group guidelines (eg unified market price setting, inflationary price increases etc).
  • Align your sub-level customer plan to realise wider UK Industry sector objectives.
  • Manage, communicate & execute Industry Pricing strategy, either local or Group defined in both your own portfolio.
  • Maximise the Cross Sell, eg optimising existing footprint in Herbs to sell Veg & vice-versa.
  • Work closely with Product Development in order to organise new product applications across the customer portfolio.
  • Manage, monitor market trends & competitor pricing across key sector & strategic product groups (eg Herbs, Garlic etc) bringing the Outside/In approach into decision making.
  • Balance the combined sales approach of Farming & Hunting new sales growth mentality in order to deliver new sales revenues through regular customer engagement & optimising supply chain efficiencies.


Analytical
  • Manage the National Account portfolio performance measurement, identify trends and reporting key success/risk areas to Industry Manager on monthly basis, taking appropriate action towards adverse trends.
  • Work closely with Marketing to understand trends from wider team market intelligence or market data in order to optimise market approach.
  • Report on set smart personal objectives on a monthly basis.


Responsibilities and Expertise
  • Deliver increased cross-functional engagement and profitable sales revenue growth in National Account portfolio.
  • Lead, manage & provide direction to the Industry Sales sector & your customer portfolio.
  • Pro-actively manage communication to Industry Manager, escalating issues as necessary in a fast, clear & decisive way
  • Work with integrity at all times.
  • Promote the Industry Team image/relationship with all departments within the company.
  • Demonstrate both internally and externally an in depth product and market knowledge.
  • Effectively manage own diary, balancing autonomous & close team working to maximise customer contact whilst avoiding unnecessary travelling


Compliance
  • Maintain a full understanding of the legal requirements within the department and also the business and ensure you are operating within that legal requirement.
  • Personally comply with all policies, procedures and risk assessments relevant to your role and responsibilities.


Company

MorePeople are a specialist recruitment business for the food, fresh produce, horticulture and agriculture industries. Founded in 2000 by two passionate foodies with vast experience in the industry, we’re a growing team comprising of a mixture of ex-industry professionals and professional recruiters passionate about the sector.

Offering a functional approach to recruitment, we have dedicated expert teams to assist in all roles across a business;

  • Commercial  
  • NPD
  • Operations
  • Technical
  • Growing
  • Agronomy
  • Engineering
  • Finance
  • HR, Admin & IT
  • Rural Surveyors, Land Agents & Estate Managers

The team are committed to offering the best recruitment service for all professional roles within the sectors in which we operate.

Find out more on our website at www.morepeople.co.uk or call us on 01780 480530.

Company info
Website
Telephone
01780 480530
Location
MorePeople
Cherryholt House
Cherryholt Road
Stamford
Lincolnshire
PE9 2EP
GB

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