Senior Marketing Manager UK FMCG (Personal care)
- Employer
- Michael Page Marketing
- Location
- England, London
- Salary
- Competitive
- Closing date
- 22 Oct 2024
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- Business Sector
- Non Food & Drink
- Contract Type
- Permanent
- Hours
- Full Time
- Function
- Marketing
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The role of Senior Marketing Manager UK entails developing and implementing strategic marketing plans to boost brand visibility and market share within the FMCG industry. The successful candidate will be expected to provide leadership for the UK market, guiding the global team and senior leaders towards reaching the company's goals for growth.
Client Details
Our client is a well-established entity within the FMCG sector in the US, renowned for their innovative products and humorous branding. The company is headquartered in the US but expanding globally offering huge career growth opportunities.
Description
- Developing, implementing, and monitoring strategic marketing plans
- Leading in executing marketing initiatives
- Collaborating with sales and product development teams to align strategies
- Analysing market trends and competitors' strategies
- Overseeing the creation of promotional materials and marketing campaigns
- Ensuring brand consistency across all marketing channels
- Managing the marketing budget and measuring ROI
- Reporting on marketing performance to senior management
Profile
A successful 'Senior Marketing Manager' should have:
- An advanced degree in Marketing, Business Administration, or a related field
- Proven experience in a senior marketing role within the FMCG industry
- Excellent leadership and team management skills
- Strong understanding of market research methods and analysis
- Solid knowledge of marketing techniques and trends
- Proficiency in digital marketing and social media strategy
Job Offer
- Comprehensive benefits package
- Annual leave entitlement in line with UK standards
- A chance to work with a global leader in the FMCG industry
- Opportunity to influence and shape marketing strategies for a major brand
- Remote working
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