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Grocery National Account Manager - Drinks

Michael Page Sales
England, Buckinghamshire
£50000 - £60000 per annum + Bonus, Benefits
Closing date
18 Jun 2024

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Job Details

Amazing opportunity to join a fast-growing and successful drinks SME.

Award-winning client looking for a driven and entreprenurial Grocery candidate to join them.

Client Details

UK-based SME drinks client.

Grocery National Account Manager - Drinks.


The Grocery National Account Manager - Drinks will be responsible for the following:
  • Implement JBP / Customer plan with current multiple retailers to hit volume goals for the year.
  • Working with the marketing team on how we bring the brand to life and drive people into stores.
  • Work closely with the marketing function on campaigns and promotional activities etc.
  • Networking and Influence key stakeholders across our current (and future) off-trade customers.
  • Work in partnership with Commercial Director, who owns senior relationships within these customers. Be in the know of the events, lunches, parties that we need to network at, and be willing to be part of them.
  • Build a new business pipeline for grocery. In order to achieve this, create my client's category story and case studies to sell the benefits to retailers and other off-trade customers. Customers to target are Tesco, Morrisons, Co-Op, Majestic Wine, Selfridges, Fortnum and Mason, Harvey Nichols, Wholefoods, Planet Organic.
  • Develop a new business acquisition plan to on board wine/specialist shops and merchants across the UK.
  • Identify strategic RTM that need to be put in place to build off-trade channel. Work in partnership with the commercial team to make sure the right wholesalers and RTM solutions are in place.
  • Set KPI targets and objectives with the commercial director for the off-trade and thrive when achieving growth targets.
  • Understand the importance of off-trade data, how we track it and use it to monitor our success and ROI from campaigns and activities. Use data to build out the category story and case studies.


The Grocery National Account Manager - Drinks will come with the following skills and experiences:
  • current experience of working in the Off Trade channel, currently or previously with experience of working and developing business with the Top 6 grocers.
  • strong sales track record and account management, most likely in a NAM or Senior NAM capacity in FMCG drinks or food.
  • experience of JBPs, NPD and P&L management.
  • experience of bringing on new key customers in the grocery channel, building and executing successful customer plans, building the category story and being a category champion with the buyers!
  • Entrepreneurial mindset - someone who wants to be part of something special, growing and looking at vision and strategy to double and triple TO in the coming years - a long term focus.
  • excellent passion and energy, someone who can get behind the brand and pass the passion on the buyers and right audience.
  • able to think outside the box about retail and channel development.
  • strong IT / MS office skills
  • excellent commercial, financial and presentation skills
  • huge team player with a focus on a high-performing culture.

This is an office-based role but with hybrid working in Buckinghamshire but with a fantastic environment and team to work with.

Job Offer

£50,000 to £60,000 DOE + benefits + share options (after a qualifying period).


Michael Page Sales UK is a leading professional recruitment consultancy covering permanent, interim and contract recruitment. We have UK wide coverage with ten offices located in London, Weybridge, Reading, Birmingham, Bristol, Leicester, St Albans, Manchester, Leeds and Glasgow. The core markets we serve are Consumer, Business Services, Media, IT/Telco, Financial Services, Healthcare and Technical Sales, with a dedicated person or team in each location specialising in each of these sectors. The clients we work with are as diverse as the candidates we represent; from Blue Chips to SMEs, and Sales Execs to Sales Directors. Our Consultants are typically from relevant sales backgrounds giving first hand experience of the roles we recruit for. We pride ourselves on delivering unrivalled service levels to our candidates and our clients, our track record of success over the past 20 years means we stand out.

Within our Consumer Sales Division we have consultants within each of the 10 offices who dedicate themselves to this sector and no other. Our specialist capability is demonstrated further as we focus on sub sectors such as food, drink, household, foodservice, consumer electronics, apparel, health & beauty, consumer healthcare, pet and sports. Some of our key clients include Colgate, Beiersdorf, Dr Oetker, Johnson & Johnson, Matthew Clark, PZ Cussons, Kellogg’s, 2 Sisters, Samsung, Seven Seas, Twinings, Unilever, Reckitt Benckiser, SC Johnson, Warburtons, InBev, Kettle Chips, Hallmark, Luxottica, McCain, Britvic, General Mills, and Molson Coors to name but a few!

Michael Page Sales UK is part of Michael Page International with operations in the UK, Continental Europe, Asia-Pacific and the Americas. As well as looking for high quality candidates for our clients, we are also always looking for top talent to work for us

Join in the discussion in our LinkedIn group Michael Page Sales - UK


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