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CRM Manager

Michael Page Marketing
England, Hertfordshire, Hemel Hempstead
Closing date
8 May 2024

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Business Sector
Non Food & Drink
Contract Type
Full Time

We are seeking a proactive and dedicated CRM Manager who has a strong understand of interpreting data to optimise the customer offering. The successful candidate will play an instrumental role in enhancing customer engagement and driving marketing strategies within our leisure, travel and tourism industry.

Client Details

The company is a leading player in the Leisure, Travel & Tourism industry. With a sizeable number of employees, they are known for their dedication to providing excellent service and creating unforgettable experiences for their customers.

  • Develop and implement effective CRM strategies to improve customer engagement and retention
  • Oversee and manage the CRM system to ensure its functionality and efficiency
  • Monitor and analyse the data of customer behaviour to inform marketing strategies
  • Liaise with internal departments to align marketing efforts with company goals
  • Ensure compliance with data protection regulations
  • Train and mentor team members on the CRM system and best practices
  • Collaborate with external agencies to maximise marketing efforts
  • Generate regular reports on CRM performance and customer insights


A successful CRM Manager should have:
  • Expertise in CRM systems and database management
  • Proven track record of analsying data to make enhancements
  • Strong understanding of the leisure, travel and tourism industry
  • Proven experience in customer segmentation and targeted marketing
  • Excellent leadership and interpersonal skills
  • Strong analytical skills with the ability to translate data into actionable strategies

Job Offer
  • A daily rate up to £230
  • Opportunity to work in a fast-paced and exciting industry
  • 3/ 4 days in the office a week
  • A supportive and collaborative work environment
  • The chance to make a significant impact in a large-scale organisation

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