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Area Activation Manager

Philip Morris International
South/West England
Closing date
8 Apr 2024

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Business Sector
Non Food & Drink
Contract Type
Full Time

Job Details

Area Activation Manager (South/West England)

‘Be a part of revolutionary change’

About us

At PMI, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on smoke-free products.

With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions!

Our Front Line Field Force Team exemplifies the passion and consumer focus that PMI strives for. This role is to cover Cardiff, Gloucester, Oxford with Bristol the central point).

Your ‘day to day’

As an Area Activation Manager (AAM) no two days are the same. Our successful AAMs spend the majority of their week “in the field” – which involves a variety of tasks such as people management, attending meetings, and planning for new activity in your territories.

You will be a key player in understanding and achieving our business objectives to promote our vision for a ‘Smoke Free Future’.

You’ll communicate and execute our strategies by engaging with General Trade Customers in your area to acquire new users.

As a front-line brand advocate for PMI, you will thrive on driving territory growth, effectively handling your resources and budget, whilst ensuring the Customer is at the heart of your decision making.

You will lead a team of Territory Activation Executives, working with them to create a bespoke sales strategy to create brand awareness and sell our brands, analysing trends, initiating ideas and responding to the needs of a demanding and evolving business.

You will be one of a close network of Regional AAM’s, enjoying the shared experience and support that brings!

About You

As a successful AAM, you will be a motivational leader, embodying the skills you coach your TAEs in. You will be hands on, shadowing and mentoring in the field and you’ll be passionate about encouraging your team to achieve and exceed targets. You’ll be confident to develop your team’s entrepreneurial attitude and will empower them to accomplish set KPI’s and goals.

You will have previously managed a sales team and be able to demonstrate how to leverage relationships with your team, for a commercial result. You will be curious, embrace challenging conversations and problem solving and, have the capacity to nurture in a target driven environment.

You’ll be a strong communicator with the ability to flex your style, have a real enthusiasm for people management and relationship building and be organised in your approach.

In this prestigious role, you’ll have the opportunity to grow your team, by being an integral part of the recruitment process, through screening, assessment centers and selection interviews.

You will need a valid driving license (and have had one for at least 12 months) and the right to work in the UK.

What we offer

We are a Global organisation that supports our colleagues around the world. We pride ourselves in providing security in an ever-changing world.

PMI offers outstanding performers the opportunity to develop themselves, and grow their careers within the business, both locally and worldwide. Working with us offers a demanding, fast paced career, and we want to reward that.

From our competitive salary, flexible working options, enhanced parental leave policy, medical cover, life assurance and season ticket loans, we have you covered. Our comprehensive flexible benefits pot allows you to further tailor your benefits to suit you.

Our commitment to inclusion

PMI is on a continuous journey to ensure that all of our people feel welcome, valued, and that they belong. We have a growing list of employee resource groups that cover age, disability, LGBTQ+, race and ethnicity, and parents. Our ERGs are inclusive, open internal networks that we encourage all of our employees to join. We’re also extremely proud to be the first global company to be awarded Equal Salary Certification.

We take wellbeing seriously, so we have trained mental health First Aiders to help support our employees, as well as support in the form of our LifeWorks app and Employee Assistance Programme.

PMI is an equal opportunities employer, hiring solely on merit and business need. We encourage applications regardless of sex, gender identity, ethnicity, age, sexual orientation, gender reassignment, religion or belief, marital status, pregnancy, parenthood and disability. If you require reasonable adjustments in any recruitment process with us, please make us aware.


PMI will be far more than a cigarette company. We want to change society and deliver a better, smoke-free future. To make our vision a reality we are transforming and staking our entire future on a line of smoke-free products.

As we transform our company, ensuring we are an inclusive workplace allows us to attract and retain a diverse community of employees who are at the heart of our growth and innovation.

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