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Key Account Manager - Out of Home

Fentimans c/o Seven search and selection
Northern England
Competitive Salary + Bonus, car allowance & benefits
Closing date
17 Dec 2023

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Business Sector
Food & Drink
Contract Type
Full Time
National Accounts, Sales

Key Account Manager – Out of Home (North)


£ Competitive + Bonus + Car Allowance + Benefits

The Brand: The Original Adult Soft Drink

It takes a minimum of 7-Days to Botanically Brew our drinks - Botanical Brewing elevates the end product in quality and taste-experience

Our Master Brewer, Paddy, makes our ‘Flavours’ in-house at Fearless House, our HQ in Hexham.


Product portfolio: Premium drinks brand with a portfolio across premium, Adult Soft Drinks, Mixers, Tonics & Functional Health with formats for all occasions

History: The business is still in the Fentimans family and is owned by the Great Grandson of Thomas Fentiman, Eldon Robson – Botanically Brewed since 1905.

The Role

As Key Account Manager for Out of Home (North) you will be tasked with growing existing business within a core set of key On-Trade and Foodservice customers as well as developing new business within your territory.


Key responsibilities will include but are not limited to:

  • GROW a specific set of existing Out of Home customers.
  • These accounts will be based in the On Trade, Travel & Leisure, or Workplace.
  • Win the Hearts & Minds of your customers always. Create annual Joint Business Plans with all your customers.
  • Forecast your own volume, revenue & investment in line with company framework. 
  • Develop and maintain relationships with Route To Market Sales Managers.
  • Understand and influence forecasting where possible.
  • Attend Tradeshows & events where appropriate
  • Adopt a category approach to selling.
  • Understand category and competitor set to improve sector knowledge.
  • Work with On-Trade Marketing team to plan and implement activity across all relevant partners to align with JBP annual marketing activations


The Candidate

  • Individuals with experience managing or coordinating international markets within the broader FMCG channels are strongly considered to apply.
  • Experience solely in the drinks industry is not essential.
  • An understanding of the inner workings of the distribution/wholesale channels for Europe is preferred as well as being a tenacious and hungry ethos


 Essential Skills:

  • Strategic Thinking
  • Structured JBPs
  • Strong commercial accumen
  • Competent on Excel/PowerPoint
  • Strong problem solver


Essential Competencies:

  • Team working and collaboration
  • Technical mastery
  • Communication
  • Tenacity
  • Innovation
  • Drive for results


Our Purpose

Creating Flavour filled Moments


Our Values


We are agile and embrace change


We dream big and are not afraid to fail


We strive to be the best at what we do


We trust our people to do the right thing

We work together to achieve our goals


All applications will be managed by Wes Ferguson at our recruitment partner Seven Search & Selection.


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