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Brand Marketing Manager

Employer
Veritas Partners Limited - Marketing
Location
Hybrid. Office based Staines twice a week
Salary
£50k + benefits
Closing date
14 Jul 2022

View more

Business Sector
Food & Drink
Contract Type
Permanent
Hours
Full Time
Function
Marketing

Job Details

Job Title:  Brand Marketing Manager        

Location:  Hybrid working - head office twice a week Staines

Salary:      £50k + benefits

The Company:

This is a fantastic opportunity to join a small start-up but hugely impressive, growing and extremely well backed vegan food business to further develop the potential of the brand. Small yet mighty, punching above our weight, overcoming the odds, so now is the time to join us as we take our business to the next level.

We’re already successful in the major multiples - as well as gaining new and constant enquiries globally. With a unique, funky on trend and fabulous packaged product, there is a whole raft of opportunity for someone to stamp their own mark across the role and make it their own.

Our product out-perform the market and we have a huge opportunity to develop a brand new category – how often do you get to do that in your career?!

The Opportunity:

This role reports to the General Manager.  You will develop and drive our Brand Plans via social media channels finding fresh and gutsy ways to get the brand noticed and loved.  You will support the GM in the execution and measurement of the Annual Plan as well as supporting the Commercial team to develop a Trade Marketing Plan and deliver the activation.  You will also find innovative ways to build our digital footprint on a limited budget and have input into New Product Development based on consumer insight.

Responsibilities:

  • Develop Crackd’s growth strategy, brand planning and execution. Optimize of all marketing initiatives in the UK market, with the focus on maximising speed and effectiveness. Plan, design, and lead campaigns across all marketing channels including OOH, digital marketing, and press. Design and develop user activation and engagement campaigns (including influencers, ambassadors and sampling). Design, develop and manage strategy, planning and execution of brand campaigns for the UK market that educate potential consumers and drive brand value. Create new and successful partnerships with key actors in the relevant industry. Fully in charge and accountable for the marketing budget and for campaign outcomes, continuously working on enhancing the ROI. Support on events planning and trade show set up and execution. Start-up environment, monthly meetings with the Owners and the Board.

You:

  • Currently an BM/SBM looking for a change and more accountability and passionate and proficient within social media channels A fundamental desire to drive passion into exciting brands, connect with the Consumer and be able to ‘think differently’. Strong commercial acumen: ability to make commercially sound recommendations from ambiguous and incomplete data. Team player: Ability to build and maintain positive, collaborative working relationships at all levels (internal and external) Consumer, Shopper & Customer Centric, with the ability to empathise with consumers and customers, interpret their needs and find creative solutions to fulfil them. Focused on excellent execution: ability to deliver great marketing execution and utilise external agencies where appropriate. Numerate, good analytical skills and P&L understanding. Good written and verbal communication skills: ability to craft a concise presentation from the salient facts and deliver with conviction.

If you wish to apply for this role, please click on the apply button with a copy of your up to date cv in word format quoting ref number 18150/4gj

Not right for you?  We’d still like to speak with you about other sales, marketing or category management opportunities, so please do send an up to date copy of your CV in word format and we will call you. 

All applications to roles advertised by Veritas Partnership Ltd are reviewed by our team of consultants. Due to the high volume of applications that we receive we are unfortunately unable to respond to each applicant individually, therefore if you have not heard from us within 5 working days, unfortunately on this occasion your application has not been successful.

Applicants to the positions advertised by Veritas Partnership Ltd consent to Veritas holding their data in pursuance of recruitment services for this and future roles.

For details of our privacy policy please visit our website at the bottom of our home page

Company

veritas

 

Whether you’re an Assistant Brand Manager looking for your first career move or an experienced Marketing Controller/Director seeking your first board level role we will be able to help you. Our specialist marketing team is proud of our extensive multi-level and sector experience.  We always take a personal approach and work as career advisors giving honest and professional feedback and guidance.

 

Company info
Website
Telephone
0118 903 4914
Location
Seddon House
Gas Lane
Twyford
RG10 9LX
United Kingdom

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