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Brand Activation Manager

Signature Career Management
Surrey (Hybrid)
£33,000 - £42,000
Closing date
18 Jun 2022

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Business Sector
Non Food & Drink
Contract Type
Full Time
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Job Details

Are you an up-and-coming marketer, with a keen interest in activations and shopper marketing?

Do you want to be part of a business that supports learning, progression, and offers unlimited career development?

Signature Career Management are partnering with a global Personal Care FMCG powerhouse, who boast a broad portfolio of market leading brands. The company are commercially driven, motivated, and are always looking for new ways to increasing market share! The company are looking to bring in an individual on their biggest market performer, who ideally has FMCG experience, and aspires to continue to learn and develop in the company.

As a Brand Activation Manager, you will be responsible for both on and offline marketing, when it comes to shopper marketing. You are tasked with leading on activations to increase awareness and growth within the market, whether that be customer facing in store, via retailer websites, or the brands own website.

Responsibilities include…

  • Meeting brand objectives in sales, profits, and market share.
  • Managing shopper marketing budgets and utilizing them to maximise growth.
  • Develop KPIs and monitor the results of them, across all media channels.
  • Assist on the development of 3-year strategic, and annual brand plans.
  • Lead on brand activations from briefing – execution – evaluation.
  • Lead and implement shopper strategy.
  • Working with agencies, maintaining, and developing relationships with them, and using them to deliver activations.
  • Building strong external relationship with consumers, and internal teams.


  • Be an exceptional performer.
  • Have a few years of marketing experience under your belt.
  • Ideally FMCG background, but there is scope to bring in someone agency side.
  • Digital, Ecom, or performance marketing experience is desirable.
  • Have a personal growth mindset.
  • Have a strong learning mindset.
  • Can build trust.
  • Strong consumer understanding.
  • Strong analytical thinking.
  • Resilience!

This is a fantastic role with genuine long-term opportunity.  I don’t say this lightly, when I say the opportunity for career development and progression within, via internal training and mentorship is like nothing else on the market!

If you’re looking a new challenge, please apply or get in touch directly for a confidential conversation.

To apply directly please send a copy of your CV to or alternatively please apply via the link below.

Whilst we will always endeavor to respond to you, due to the elevated levels of applications we receive this is not always possible. If you are not contacted within three working days, you have unfortunately not been shortlisted for this role. 

Please note Signature Career Management is acting as an employment agency.


Signature Career Management’s passion is placing leading FMCG talent who go on to transform the performance of teams and organisations across the world.

We have a team of consultants who specialise solely within the Sales & Marketing functions of FMCG, enabling their collective knowledge and network to provide candidates a distinct advantage in their job search. Our consultants are targeted on feedback, not fees, so have your best interests at heart, and the candidates we place regularly go on to become our clients as they look to build out their own teams. This is testament to our relationship-led approach. 

If you don’t see any vacancies that interest you at this time but would like to work more proactively to secure your next role, please don’t hesitate in getting in touch. One of our consultants can talk you through how we can open doors to your next opportunity.  

Find Us
0161 274 9184 / 020 3196 0869
Signature Career Management
1st Floor, Ropewalks
Newton Street
SK11 6QJ
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