Research & Insights Manager
- Employer
- KP Snacks
- Location
- Slough, Berkshire
- Salary
- Competitive base salary + car allowance, bonus & great benefits
- Closing date
- 25 Feb 2022
View more
- Business Sector
- Food & Drink
- Contract Type
- Contract
- Hours
- Full Time
- Function
- Marketing
Job Details
Research and Insights Manager (mat cover - up to 12 months)
Slough HQ (hybrid model)
As our Research & Insights Manager, you'll work alongside the brand teams to play a critical role in shaping brand plans and strategy. You will provide ad-hoc research and planning mainly across Tyrrells, KP Nuts and Hula Hoops, working in partnership with our other Research & Insights team members, to generate actionable consumer insights to support category and business growth.
The Role:
- Develop the research plan and manage research budget for designated brands
- Influence marketing team and senior management with regard to brand strategy and brand plans
- Provide actionable consumer and shopper thinking and insight and ensure this is used to drive improved performance of brands, both in the short and medium term
- Seek out and communicate trends to influence marketing strategy
- Work with Innovation and Development teams to develop successful and sustainable innovation
- Work closely with Continuous and Category Insights Managers for enhanced team performance and business recommendations
- Report to Research & Insights Controller
The Package:
££ competitive base salary
Pension
Healthcare
Lots more great, flexible benefits
The Candidate:
- Sound understanding of qualitative and quantitative research techniques
- Strong project management skills
- Ownership of running research projects from conception to completion
- Currently in a similar role in preferably a client side company although market research agency considered
- Ideally from within FMCG, food, drinks, or a background that has a strong focus on category value creation
Company
At KP Snacks we are passionate about our people and proud to offer exciting rewarding careers across our business.
Do you like the idea of joining KP’s awesome team of happy snackers? We have a brilliant culture and opportunities in many different functions, so if you’re talented, enthusiastic and up for a challenge, we want to hear from you.
Wherever you work at KP Snacks, you’ll receive excellent training and support to help you be the best you can be.
We’re an expanding company and – as part of the privately owned Intersnack Group – there’s always the possibility to develop your career further afield in Europe as well as in the UK
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