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Account Executive – Global Brands

William Reed Business Media
Crawley, West Sussex
Closing date
29 Jun 2021

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Business Sector
Food & Drink
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Job Details

Account Executive – Global Brands

WR Global brands serves offers market-leading digital platforms and face-to-face events for the food & beverage, nutraceutical, pharmaceutical and cosmetics industries. While the role sits in the EMEA team, it will also involve collaboration with our US and APAC colleagues. Our valued customers range from major blue-chip organisations through to dynamic SMEs.
We deliver new insights, innovation and drive the debate across our respective markets and our locations include Gatwick & London, UK; Montpellier, France; Singapore, APAC; Chicago, USA.
To seek out new business and to work with the Commercial Director (and wider team) on new industry sectors currently underdeveloped.  There will be an expectation to bring in new business via warm leads but also self-acquisition (albeit supported fully by the Commercial Director).  As relationships are built then the role will further evolve.  The ideal candidate will be adept at working in a professional and consultative manner to develop long-lasting, trusted relationships and broaden the scope of product take-up.  

•    Develop new industry categories and previously unidentified prospects 
•    Achieve monthly, quarterly and annual sales targets, strategic and tactical components in respect of established guidelines, rules and processes
•    Utilise our lead generation resources to seek new targets
•    Set exemplary client acquisition and then retention standards
•    Achieve a high standard on daily sales outreach via online meetings/calls, digital communication and client visits
•    Develop multiple points of contact and work towards key account management
•    Maintain a strong/measurable sales pipeline 
•    Develop strong needs analysis and consultatively recommend best fit solutions
•    Attend relevant global trade shows and other F2F events
•    Contribute actively to the EMEA sales team and to broader brand development initiatives
•    Openly share feedback on potential business opportunities and ideas
•    Diligently maintain the CRM

•    Fluent in spoken and written English 
•    A hungry hunter/gatherer who constantly strives to make that next sale 
•    Consultative/solutions led sales approach 
•    Competitive desire to exceed sales targets
•    Upbeat and positive attitude 
•    Happy to spend time away for international travel (when relevant)

•    Competitive Salary plus Bonus.
•    25 days annual leave in addition to bank holidays 
•    Contributory Pension 
•    Life Assurance Scheme 
•    Group Income Protection 

We’re all working remotely right now, and there’s scope for flexible working arrangements to continue, but the head office is based near Crawley, 30 minutes from Brighton and 10 mins from Gatwick and its connections to Victoria, London Bridge, and the world.
We warmly welcome and encourage applications from talented individuals of all backgrounds and characteristics. If you need any support in accessing this opportunity, please do not hesitate to discuss this with us.

If you are interested in applying for the position, please click the 'APPLY NOW' button and send 
•    Your up-to-date CV
•    A one-page cover letter stating why your experience and skills are a match for this role

We look forward to hearing from you. 



William Reed Business Media is a leading B2B publisher with an extensive range of high-quality, award-winning products serving the UK food and drink industry in the grocery, retailing, drinks, hospitality and food manufacturing sectors.

From retail to hospitality, manufacturing to grocery, William Reed Business Media has been providing market-leading business information to the food and drinks sector for almost 150 years.

Business-to-business media has been the group’s core area of expertise, ever since William Reed launched The Grocer magazine in 1862.

Five generations later, the Reed family still runs the company, overseeing a steadily expanding international portfolio of magazines, websites, business guides, exhibitions, conferences, events, data services, directories and newsletters.

Guided by clearly defined values , William Reed Business Media strives to provide the best possible products and services in our chosen markets. The group has moved with the times and invested significantly in developing and improving products.

A number of successful strategic acquisitions throughout William Reed’s history have also boosted growth.

Our exhibitions, industry awards and events bring together people from all areas of the food, drink and hospitality sectors and provide them with opportunities to do business together.

Investment in digital media is growing steadily too, with a completely refreshed corporate site and a stable of flourishing online titles. The acquisition of Decision News Media has expanded the group’s new media activity even further and covers food, beverage, nutrition, pharmaceuticals and cosmetics.

The future promises exciting opportunities, with more investment in people and product development, greater deployment of new technologies and the prospect of further acquisitions.






Find Us
Broadfield Business Park
RH11 9RT
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