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Business Development Manager - Premium Spirits

Michael Page Sales
England, London
Closing date
11 Jun 2021

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Business Sector
Food & Drink
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Job Details

The key responsibility as the BDM is to support the achievement of existing customer sales volume, gross profit, distribution, and promotion objectives assigned to the channel & customers on your territory. You will also be tasked with forecasting new sales opportunities, wins and identifying new distribution points.

Client Details

Our client is an exciting and unique spirits company who's portfolio has been built on imagination, creativity and the art of bringing natural flavours together to create a wonderful range of spirits. They have a presence in speciality liquor stores, garden centres and a private members club offering and are looking to expand their loyal customer base by increasing distribution points across the London region.

  • Develop a strong relationship with the customers and understand what drives their decision making process.

  • Analyse the data and provide facts that motivate them to purchase, promote and ensure visibility for the brands

  • Identify new distribution opportunities across the Greater London region

  • Become an expert across the product portfolio

  • Behave as a Brand advocate, attending trade shows and events as required and capable of working at all levels from hand selling to account management

  • Develop account plans, in particular for the larger priority customers, including volume, promotional activity, visibility, logistics and financial information along with KPIs for measuring results

  • Passionate about the Liquor / Drinks category

  • Entrepreneurial thinker

  • Hunter mentality

  • FMCG sales experience

  • Track record of new business wins

  • Strategic approach to managing territory

Job Offer
  • Fully maintained company car

  • Product allowance

  • Commission opportunity


Michael Page Sales UK is a leading professional recruitment consultancy covering permanent, interim and contract recruitment. We have UK wide coverage with ten offices located in London, Weybridge, Reading, Birmingham, Bristol, Leicester, St Albans, Manchester, Leeds and Glasgow. The core markets we serve are Consumer, Business Services, Media, IT/Telco, Financial Services, Healthcare and Technical Sales, with a dedicated person or team in each location specialising in each of these sectors. The clients we work with are as diverse as the candidates we represent; from Blue Chips to SMEs, and Sales Execs to Sales Directors. Our Consultants are typically from relevant sales backgrounds giving first hand experience of the roles we recruit for. We pride ourselves on delivering unrivalled service levels to our candidates and our clients, our track record of success over the past 20 years means we stand out.

Within our Consumer Sales Division we have consultants within each of the 10 offices who dedicate themselves to this sector and no other. Our specialist capability is demonstrated further as we focus on sub sectors such as food, drink, household, foodservice, consumer electronics, apparel, health & beauty, consumer healthcare, pet and sports. Some of our key clients include Colgate, Beiersdorf, Dr Oetker, Johnson & Johnson, Matthew Clark, PZ Cussons, Kellogg’s, 2 Sisters, Samsung, Seven Seas, Twinings, Unilever, Reckitt Benckiser, SC Johnson, Warburtons, InBev, Kettle Chips, Hallmark, Luxottica, McCain, Britvic, General Mills, and Molson Coors to name but a few!

Michael Page Sales UK is part of Michael Page International with operations in the UK, Continental Europe, Asia-Pacific and the Americas. As well as looking for high quality candidates for our clients, we are also always looking for top talent to work for us

Join in the discussion in our LinkedIn group Michael Page Sales - UK


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