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Head of Sales - On Trade Drinks

New Chapter
London (Greater)
Very Competitive
Closing date
28 May 2021

View more

Business Sector
Food & Drink
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Job Details

The Company:

A start up craft beer business looking to shake things up by bringing global craft beer brands to the UK market, offering a unique offering to both the UK trade and direct consumers.

The Role:

London based, this will initially be a new business focussed role whilst simultaneously creating a strategy for the on trade. Team management and recruiting new team members will also play a part.

  • The role would be based in London with scope to grow business across the UK
  • Gaining permanent listings through excellent understanding of the On-Trade
  • Understanding how to gain access into ‘champion’ accounts
  • Working across group listings to gain and grow brand awareness and volume
  • Creating and implementing strategic growth plans both short and long term
  • Ability to create and stick to budget targets, whilst using sales and business acumen to find ways of supporting listings
  • Supporting the overall business with brewery and beer ideas, supported by well thought through and attainable goals
  • The role would also require a level of management of teams throughout the UK, with initial focus on London and the South East
  • You must be London based to be considered

 Company Growth:

We are looking to grow the company sustainably but strongly, with sights set on increasing capacity alongside sales and volume.

The On-Trade will provide us with the best opportunity to grow brand recognition and brand positioning. As such the company are expecting big things from the Head of On-Trade Sales.


  • 5-8 years in the drinks industry (beer or craft beer preferred)
  • Proven track record of large sustainable growth.


Whilst we would like to respond to all our on-line applicants, regrettably we are unable to do so due to the high volumes we receive. If you’ve not heard from us within two weeks, unfortunately on this occasion your application has been unsuccessful. For alternative opportunities or to register for jobs by email, please visit our website at


Find a new opportunity with New Chapter...

New Chapter Consulting is a leading recruiter specialising in the Consumer/FMCG & Retail sectors. We believe in helping people and companies realise their potential and achieve their future ambitions. This important belief, coupled with an underlying commitment to service excellence in everything we do and a values-driven approach, makes us truly unique within the recruitment industry.

With offices in Leeds & London, we meet the needs of our clients and candidates through delivering successful solutions in a supportive and service-oriented way. Underpinned by an industry leading New Chapter promise to candidates, clients and candidates; we put service excellence at the heart of everything we do.

If you are an FMCG professional and would like to move your career on to the next level we should talk. Contact us regarding any of the featured opportunities or call us for a general discussion.

Find Us
0845 2000 741
Wellington Park House
Thirsk Row
United Kingdom
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