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Category Manager – Homewares/Electrical

Employer
Cavendish Maine
Location
South Coast
Salary
Excellent Package + long term career development
Closing date
18 Feb 2021

View more

Business Sector
Non Food & Drink
Function
Marketing
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Job Details

The successful candidate will be responsible for the following tasks.

  • Manages total portfolio of brands within the category to maximise returns
  • Interprets Gfk Market Trends
  • Has a thorough understanding of the market, consumer needs, product features and key competitors and is able to interpret market data, to draw out and communicate key conclusions
  • Leads Market Assessment and Business Case for proposed New Product Launches
  • Influences & liaises with Global New Product Development teams to deliver local New Product Development needs & Rolling 2 year NPD Plan
  • Creates Multi-Channel Marketing Plans interfacing with Trade Marketing, Digital & Experience, plus external Media & PR Agency
  • Controls Category’s Advertising & Promotion (A&P) Budget
  • For all products provides Product Images, Video & Features/Benefits Text for Retail Ticketing
  • Leads Retailer Range Reviews with a total Category approach, alongside Sales colleagues
  • Manages code creation, phase in & phase out and other key processes
  • Understands Euro range / Global SKUs for tactical promotion opportunities

About the Company:

An outstanding business within the homewares/electrical sector who are still delivering growth despite the current climate. Boasting excellent NPD they are innovative and lead the way in their sector.

Key Skills/Experience Required:

It is essential that the successful candidate will be able to demonstrate the following skill sets.

  • Extensive Marketing experience with a track record of successful New Product launches and Consumer Marketing ideally across more than one consumer brand
  • Evidence of Market Data interpretation & application into action
  • Strong Financial skills - evidence of building business case
  • Experience in influencing remotely / working with other countries.
  • Communication skills – external and internal capability
  • Budgetary Management – monitoring / control
  • Marketing agency – past experience of writing Media & PR briefs, liaising with the Media & PR Agency and evaluating media & PR strategy response
  • Leadership –sets vision and direction for total category
  • Analytical - analyses data and information; applies logical thinking to solve problems or make decisions, deals with concepts and complexity comfortably
  • Communication – strong presentation and influencing skills
  • Interpersonal - relates well to all kinds of people (colleagues and external stakeholders), creates and maintains constructive and effective relationships
  • Planning & organising - arranges information / data in a logical manner
  • Business acumen – applies business knowledge to decision making
  • Methodical – high attention to detail and accuracy
  • Collaborative approach to working
  • Driving licence – ability to travel in line with role expectations

Desirable:

  • Experience working in New Product Development Team
  • Experience of managing portfolio of brands within the same category

Contact: Shelley Velati

Reference: SV/1501

Candidate care:

By responding to this advert, you consent to Cavendish Maine processing the personal data included within this application.

If your application is successful, we will contact you to discuss the opportunity in more detail, within 48 hours of receiving your application.

Should you not hear from us within 3 working days please assume your application has been unsuccessful on this occasion. Please be advised that if unsuccessful for this role we may keep your details in our hold file, during which time you may be contacted for other suitable vacancies.  If you do not want us to do this, please call us to advise.

In the meantime, we would like to thank you for your interest in Cavendish Maine.

Company

Established in 1991 Cavendish Maine is a specialist sales, marketing and management recruitment consultancy with 25 consultants based in offices in Portishead. Covering the whole of the UK, we work with suppliers of food and non-food products to retail, hospitality and leisure markets and our impressive client portfolio ranges from global brand leaders to fast growing private companies.

Our team is experienced, professional and knowledgeable and each consultant has a specific market focus. This means that we know our clients intimately and our candidates are well briefed and well prepared for all interviews.In addition we have one consultant who specialises in export and international roles and separate teams that bring the same recruitment processes to accountancy and financial services employers.

Find Us
Website:
Telephone
01275 813000
Location
Wessex House
4 Greystoke Business Centre
High Street
Portishead
BS20 6PY
United Kingdom
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