Key Account Manager- Ocado & Pureplay- Leading FMCG Brand

Employer
ED Executive
Location
Yorkshire HQ- (2 On-site & Flexible Working)
Salary
£38,000 - £43,000 + Car + Benefits
Closing date
2 Oct 2020
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The Client

Our client is a UK leader within the FMCG market; Offering some of the most recognisable Consumer Brands within their Categories. They are now at the forefront of strong double digit growth within the categories which they operate.

The UK business unit is well established but is experiencing High Growth; as a result the cultural and business DNA is an exciting mix of both Long-term Strategic Planning but with huge dominance of Entrepreneurial Flair at all levels.  This is where you could be make the difference, as in order to drive the market further they are now seeking to appoint a Key Account Manager- Pureplay to champion some of their highest growth E-Commerce Customers- most notibly Ocado.

 

The Role

As the Key Account Manager you will take full P&L accountability alongside the development of medium and long-term strategic growth plans in order to deliver net profit and gross Sales targets. Having close involvement with digital range management and online merchandising, you will also feel the stretch of your intellectual capabilities as you find new ways of understanding your customer and end consumer.

Principal Accountabilities will be:

  1. Customer Management of E-Commerce Customers- including Ocado
  2. Across both National Accounts & a Level of Customer Marketing Engagement

 

  • Direct customer contact across all relevant functions.
  • Negotiate annual Digital & Online Joint Business Plans  (JBPs)
  • Drive distribution of existing and new products.
  • Manage product mix to maximise margin.
  • Negotiate all elements of pricing, terms and promotions.
  • Where required- Deliver price increases.
  • Pre- and post-evaluate promotional activity.
  • Ensure that activity supports Central/European brand direction where applicable
  • Exercise Trade Spend control and process adherence
  • Manage effective communication of Brand plans to the Customer Base
  • Ability to Network & Influence throughout the Retail Matrix Space (Supply, Marketing, Finance etc)

Due to the growth & new business challenges within this role you will be:

  • Naturally confident in dealing with peers and cross functional colleagues, as well as dealing with the Executive Board members internally and Senior Management externally
  • Account Planning Process – You will own the budget process for the Account Portfolio Forecasting – driving the internal forecast for each line – using account history, account input and insight.
  • Apply Digital Category Management  principals to influence the necessary strategies to deliver category/profit growth by delivery to the consumer needs
  • As a Key Team member, contribute to the wider strategic agenda, effectiveness, profitability and success of the Business. Provide a Vision for others to form key customers and suppliers, trade and non-trade, securing existing business and winning new. 
  • Refine and implement the business strategy to ensure this maximises sustainable category growth opportunities and ensures that challenging sales, volume and profit objectives are delivered. Group expectations are to achieve over 100% Growth in certain categories over the next 1-3 Years.

Candidate Requirements

  1. Account Mangement Experience within an FMCG or possibly Consumer Durable sector- But must have experience across the E-Commerce/Online Channel.
  2. The client is also open to - Customer/Category Marketing candidates who have exposure to E-Commerce Customers.
  3. Ability to manage current business whilst winning new product lines
  4. Ability to use and understand EPOS & Retailer Insight Data to drive a Commercial Growth Agenda

Candidates must have high levels of Commercial & Financial Acumen; as the Business is strongly “numbers/data” focused its processes and internal communications.  Of course being a leading UK Player, will mean successful candidates will have access to a strong and structured career path.

ED Executive (a division of PT Executive)

The way we all shop and consume is changing.
ED Executive is a direct response to this change.

We specialise in the recruitment of E-commerce & Digital professionals within the FMCG & Consumer Durable sectors.
Within this exciting & growing area we have particular skill in the appointment of the following roles:

Category Management (E-Commerce Customers & Bricks & Clicks)
National Accounts (E-Commerce Customers & Bricks & Clicks)
Shopper Marketing
Shopper Investment, MS&P & Trade Investment Management
Digital Marketing (VOD, Social, Programmatic & CRM)

We recruit both permanent and interim positions, across the UK and on a Pan European basis where required.

Contact Us
  • GB
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