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Experienced Brand Manager - Growth Category

Employer
Better Placed Recruitment
Location
England, Northamptonshire, Northampton
Salary
Competitive
Closing date
17 Jul 2019

View more

Business Sector
Food & Drink
Contract Type
Permanent
Hours
Full Time
Function
Marketing

Job Details



Brand Manager - Leading Brand in a growth category

Northhampton

Very competitive package + Car or Car Allowance

An exciting opportunity has arisen with a brilliant FMCG brand, working within their established marketing team to be responsible for the brand Management of a well-established & much loved brand.

We are looking for a candidate who has a real passion for food and can use this to develop exciting and effective brand strategy. This is a particularly unique role which will provide full exposure to the full marketing communications mix (ATL, On-pack Promotions, PR & Social and Digital.

Our client is an instantly recognisable FMCG manufacturer with an excellent position within mainstream grocery. This business invests heavily across concept development, insights, and brand which has ensured they've developed at pace alongside the rapidly changing retailer environment of the last 2 years.

Key Responsibilities:
  • Responsible for development, delivery and evaluation/measurement of all range communication activity, including learnings and recommendations for future improvement in your portfolio.
  • Brand Product Managers will be champions of the products within their portfolio. They are responsible for the creative input, content research, product sourcing, supplier selection, and packaging and for monitoring the progress through to eventual delivery of the product to the customer.
  • Demonstrate clear understanding of brand and product performance including consumer behaviour and brand health; including insightful analysis of consumer purchase and consumption trends from continuous data.
  • Lead cross functional teams to deliver key brand initiatives including NPD supported by clear commercial recommendations (including P&L's).
  • You will be responsible for monitoring the retail and competitor market, providing analysis on innovation and scrutinizing sales to understand the needs of the market, then feedback trends, insights and suggestions to drive commercial development.


The ideal candidate:
  • Marketing experience in FMCG environment
  • A passion for food / food marketing
  • Personal Leadership: Responsible for driving own results
  • Project management skills
  • Excellent written and oral communication skills
  • A desire to succeed within a well established forward thinking business.


Company

With an enviable client list of blue chip FMCG businesses, Better Placed focuses on the recruitment of Sales and Marketing professionals across the UK. Working from offices in Leeds and Manchester, our team of highly experienced Consultants have built relationships with a wide range of companies in the North West, Yorkshire and the Midlands as well as elsewhere in the UK.

In many cases we are preferred supplier to these businesses operating on an exclusive basis. We operate at all levels from graduate through to Director and our team are widely acknowledged as specialists in their chosen vertical markets.At Better Placed we focus on our candidates as much as our clients and we understand that failure to do so will slow the rapid growth that we have seen since our inception in 2002. Our track record of maintaining long term relationships with both candidates and clients is testament to how seriously we take this and is a fundamental part of what we stand for.

Company info
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