Category & Innovation Manager

England, Essex
24 Apr 2019
22 May 2019
Chloe Baverstock
Business Sector
Food & Drink
Full Time
Contract Type

The Category & Innovation Manager will report into the Head of Sales and collaborate with and support the Sales and NPD teams in implementing a successful category strategy. This is a hands on role which will be responsible for developing and driving the success of a creative, innovative and profitable category.

Client Details

My client is a leading fresh food provider which is very well known around the UK and the globe. Known for it's innovation, my client is currently experiencing rapid growth and it's a very exciting time to be joining the business.


Category & Innovation Manager
  • Work with the wider team to develop new category initiatives, NPD, conduct & then implement range reviews where appropriate.
  • Managing the category relationship with all customers and drive the internal agenda for the category.
  • Identifying shopper insight from multiple data and research sources to drive the development of the category and sales through the point of purchase.
  • Establish and execute market development strategies by channel and retail account.
  • Work closely with the sales and NPD teams to drive category growth.
  • Develop plans to grow sales and profitability of the categories.
  • Plan and advise on category activity and strategy direction.
  • Undertake research and analyse market/category/product data to gain category shopper insights.
  • Understand the marketplace and respond to opportunities and threats as they arise.
  • Monitor trends in competitor companies and react where appropriate.
  • Seek new commercial initiatives with potential to increase sales and profitability.


Category & Innovation Manager
  • Excellent understanding of Dunnhumby and other market data such as IRI,Kantar
  • Well-developed communication and influencing skills
  • Commercial understanding and excellent analytical skills
  • Ability to work under pressure in a demanding role and to deadlines
  • Able to represent the company strongly both internally and externally
  • Creative and strategic Thinking
  • Working knowledge of retailer requirements
  • Were appropriate use of fact based sales and market data to justify NPD
  • Strong team and work ethic
  • Goal orientated/ driven
  • Well organised and clear ways of working

Job Offer

Competitive Basic Salary + Car Allowance + Bonus

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