Marketing Manager

Location
North West England
Salary
Competitive
Posted
01 Apr 2019
Closes
01 May 2019
Function
Marketing
Business Sector
Food & Drink
Hours
Full Time
Contract Type
Permanent

Job Title: Marketing Manager

Salary: Competitive salary plus car allowance and excellent benefits
Location: North West
Sector / Industry: FMCG / Food and Drink
Job Reference: CD-24848
 

Summary:

Are you an ambitious and creative Marketing Manager who is interested in career progression and working within a globally recognised food and drink FMCG organisation? This is a fantastic opportunity working for a category leader that prides itself on building long-standing customer relationships, high quality branded and own-label food and drink and in developing and training their dedicated staff. 

Key Responsibilities:

  • Input and delivery of strategic marketing plans for a specific brand within food and drink
  • Management of long term brand marketing plans based on consumer and market insight
  • Supporting the Senior Marketing Manager in the delivery of brand KPIs
  • Lead the development and management of trade and customer plans for specific areas/channels of responsibility. 
  • Support in the development of the brand communication plan and lead product digital and social marketing plans.
  • Lead the branded NPD stream, including concept generation, consumer research and validation, commercial viability and launch strategy. Leadership of cross functional teams from development to launch.
  • Work with the Senior Marketing Manager to recommend pricing and promotional strategies for the portfolio
  • Work with the insight team to deliver appropriate consumer and shopper insight to deliver brand growth and shape future direction
  • Develop and mentor junior team members

Required Skills & Experience:

  • FMCG consumer marketing experience - minimum of 3 years’ brand manager experience
  • Experience in consumer campaigns across multiple channels
  • Good project and time management skills, with proven ability to manage multiple projects
  • Proven track record of successfully bringing innovation to market, leading cross functional teams and projects
  • CIM qualified
  • Experience in evaluating and providing food development feedback
  • Experience of bringing NPD to market
  • Resilient, able to deal with challenges/ objections confidently and exert influence
  • Strong leadership and team working skills, especially in leading a cross functional team
  • Strategic thinker with strong analytical skills, using data to provide insight and clear recommendations with knowledge of Kantar/IRI/SAP
  • Quick learner, self-motivated and able to work on own initiative

 

At The Advocate Group, our core values have been built around the importance of transparency, innovation, passion and collaboration. As such, we are committed to open communication and the protection of your privacy. We have updated our policies in line with new General Data Protection Regulation laws to make it easier for you to understand how we collect, store and handle your data – These can be viewed on our website via our privacy policy. Please note The Advocate Group is acting as an employment agency & business.

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