DTC Trading Manager
- Employer
- Nigel Wright Recruitment
- Location
- Newcastle
- Salary
- £50-60,000 plus benefits
- Closing date
- 9 Apr 2019
View more
- Business Sector
- Food & Drink
- Contract Type
- Permanent
- Hours
- Full Time
- Function
- Other Job Function
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Job Details
The Company
Our client is a market leading multinational branded consumer durable business. Whilst the UK market still forms a key part of the business, operations are in multiple international territories and the group is expanding through organic growth, international growth and via acquisitions.
The company is a progressive and forward looking organisation which places high value on people development and progression. The business has experienced a period of sustained growth and this role will join a newly created team.
Primary purpose of role:
• Drive and execute the DTC strategy to deliver online sales and oversee planning, marketing and management of all DTC platform content.
• Day-to-day focus on DTC trading plans, collaborating with regional teams, making recommendations and ensuring al DTC website activity is in line with group strategic direction; delivering product launches, marketing promotions and initiatives.
• Responsible for the look and feel of the website including briefing the design team on website assets, managing direct marketing activity in line with regional marketing teams, onsite merchandising and making recommendations for functional enhancements to improve the overall consumer journey and drive better conversion.
• Develop a strong understanding of the DTC proposition and ensure the team have the required knowledge and development. Ensure all DTC trading and marketing activity reflects the needs of the consumer from a product through to a category level.
• Provide valuable input into the requirements of specific product ranging into the NPI teams and in collaboration with the commercial team so that the needs of customers are given priority.
Candidate Requirements
• Experience of delivering - or being a key part of, a similar DTC strategy; formed trading plans to deliver commercial strategy
• Ability to grasp strategic issues and longer-term goals whilst retaining a hands-on approach
• Direct people management experience allied to coaching and leadership ability
• Consumer goods industry experience advantageous
• Capable of working in cross-functional teams and in close collaboration with commercial and marketing colleagues
• Commercially astute; able to research and identify business opportunities within both current and potential new markets
Our client is a market leading multinational branded consumer durable business. Whilst the UK market still forms a key part of the business, operations are in multiple international territories and the group is expanding through organic growth, international growth and via acquisitions.
The company is a progressive and forward looking organisation which places high value on people development and progression. The business has experienced a period of sustained growth and this role will join a newly created team.
Primary purpose of role:
• Drive and execute the DTC strategy to deliver online sales and oversee planning, marketing and management of all DTC platform content.
• Day-to-day focus on DTC trading plans, collaborating with regional teams, making recommendations and ensuring al DTC website activity is in line with group strategic direction; delivering product launches, marketing promotions and initiatives.
• Responsible for the look and feel of the website including briefing the design team on website assets, managing direct marketing activity in line with regional marketing teams, onsite merchandising and making recommendations for functional enhancements to improve the overall consumer journey and drive better conversion.
• Develop a strong understanding of the DTC proposition and ensure the team have the required knowledge and development. Ensure all DTC trading and marketing activity reflects the needs of the consumer from a product through to a category level.
• Provide valuable input into the requirements of specific product ranging into the NPI teams and in collaboration with the commercial team so that the needs of customers are given priority.
Candidate Requirements
• Experience of delivering - or being a key part of, a similar DTC strategy; formed trading plans to deliver commercial strategy
• Ability to grasp strategic issues and longer-term goals whilst retaining a hands-on approach
• Direct people management experience allied to coaching and leadership ability
• Consumer goods industry experience advantageous
• Capable of working in cross-functional teams and in close collaboration with commercial and marketing colleagues
• Commercially astute; able to research and identify business opportunities within both current and potential new markets
Company
Nigel Wright is a leading pan-European recruitment consultancy, with a specialist division dedicated to recruiting for the FMCG marketplace. We recruit for both manufacturing and sales and marketing positions, ranging from graduate to board level positions. Our consultants are experienced industry professionals, who have worked in manufacturing environments and commercial positions in the food and drink industry. This experience, coupled with our recruitment expertise ensures that we are well placed to offer candidates and clients insightful, relevant advice.
Company info
- Website
- http://www.nigelwright.com/
- Telephone
- 0191 222 0770 or 020 7405 3921
- Location
-
Lloyds Court, 78 Grey Street, Newcastle
25 Southampton Buildings, London
Newcastle and London
NE1 6AF, WC2A 1AL
GB
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