National Account Manager - Craft Beer - Off Trade

Role Summary:

The UK Off Trade encompasses grocery multiples, symbol groups and the convenience sector. The Off Trade is a data rich environment which enables a sophisticated analytical approach to managing customers. The key dynamics will be ownership of the convenience sector and ability to create and own the strategy and working with the Off-Trade Controller on Top 5 grocery range reviews.

Key Accountabilities:

• - Promotional programme implementation aligned to demand planning and forecasts to achieve annual targets.
• - Monitor and review business plans with customers and channel controller activating contingency plans when needed.
• - Plan, develop, agree and implement annual joint business plans with key partners
• - Data analysis maximising commercial value of insight data
• - Ownership and management of P&L

Negotiation

• - Cost prices changes across customer base
• - Agree listing and range extension for product portfolio
• - Promotional and activation plans

Forecasting / Supply Chain 

• - Ownership of the forecast internally and with customer partners
• - Management of cost- effective supply chain delivering operational efficiencies

Meetings

• - Marketing and Demand planning
• - Customer reviews and JBP meetings
• - Sales Leadership meeting

Finance Responsibilities

• - Manage accrual process
• - Manage Gross to Net controls to optimise profitability
• - Manage monthly, quarterly and annual sales forecasts and provide rationale to Channel Controller
• - Provide weekly estimates on sales volumes to Channel Controller
• - Review promotional programme on-going to ensure return on investment maximised
• - Work with sales support to minimise receivables to achieve target debtor days for customer base

Experience / Skills / Behaviours    

• - P&L management
• - Ability to flex style and prioritise tasks
• - Excel, numeracy and analytical skills with strong attention to detail
• - Communication skills, impactful presentations and ability to negotiate and influence
• - Account management experience and a passion for drinks.
• - Strong sense of accountability and ability to work with autonomy
• - Committed to delivering results and stretch targets
• - Strong team player and collaborates easily with others
• - Ability to make decisions balancing intuition and facts

Qualifications:

• - Previous Off Trade account management experience as either NAM / NAE
• - Graduate calibre
• - Convenience experience preferred