Head of Communications

Job Type: Head of Communications

Salary: £50,000 - £55,000 plus Benefits
Location: Manchester
Sector/Industry: FMCG

Job Reference: CD-24136

Are you a driven and dynamic Senior Marketing professional or Communications manager seeking to drive global awareness, messaging, brand and content efforts? The successful candidate will play a leading role in developing the companies brand awareness, growing and diversifying their audience and nurturing all relationships with key stakeholders, press, partners, analysts and influencers. He/she will be responsible for the ongoing delivery of all PR, Social Media, Messaging and Brand Development across the EMEA market.  

Responsibilities:

• Taking brands from single channel marketing to a fully integrated approach and strategy
• Develop an understanding of the customer and consumers, the value the organisation brings, and to use this understanding to shape the strategic planning of campaigns
• Implementing campaign strategy designed to drive the customer journey through PR, digital, outreach, CRM, ATL/BTL, retail and social, ensuring consistency and buy-in across all markets
• Managing on-going budgets and forecasting for upcoming activity
• Managing and owning annual brand plans and positioning
• Dealing with heads of business and a variety of key stakeholders on business strategy and direct marketing strategy in particular
• Present marketing planning, promotion and brand engagement communications
• Deliver campaign feedback to global hubs and thereby adjust Brand and Comms activity in future campaigns focusing on ROI
• Manage external agencies and in-house including creative, media planning and PR
• Develop and implement digital strategy
• Work cross-functionally with Product marketing teams and lead NPD process
• Coordinate two international marketing meetings annually
• Managing a team of 3 direct reports of Manager level

 Person Specification:

• 10+ years’ experience within FMCG marketing communications
• Enthusiastic and outgoing, with the energy to be effective in a fast-paced environment
• Capacity to challenge the status quo and influence cross-functional teams and local marketing teams
• International experience required
• Team-player who is able to lead by example
• Good awareness of media and communication best practice and innovation
• Committed to gaining a competitive edge over the market competitors
• Results orientated and able to lead activities across the business

To apply, please send a copy of your CV and a covering letter to chloe.dalton@advocate-group.co.uk or, alternatively, submit your application via the link below.

To Contact Directly: Chloe Dalton on 0161 639 0080

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