Head of Marketing
- Employer
- Catman Jobs
- Location
- West Midlands Region
- Salary
- Competitive to attract the best
- Closing date
- 12 Aug 2018
View more
- Business Sector
- Non Food & Drink
- Contract Type
- Permanent
- Hours
- Full Time
- Function
- Marketing
Job Details
The Business
We are currently recruiting a Head of Marketing for a well-known branded personal care products retailer. They are currently experiencing a period of rapid growth as they expand into the European market and are expanding their teams across all aspects of the business. The business is very much a family and offer long term career development prospects for the right individual.
The Role
You will be responsible for delivering compelling international brand propositions which deliver clear and differentiated offers aligned to consumer and market needs, driving exceptional revenue and profit growth. You will work with relevant teams to establish agreed performance criteria, cost and price parameters, market applications and sales estimates while measuring and reporting on performance of all marketing campaigns, and assessing against goals (ROI and KPIs). Lead out Marketing and Brand development, developing clear, distinctive and ownable brand stories, tone of voice and brand hierarchies, supported by clear effective content at each touch point throughout the consumer and product journey. Develop and deliver appropriate support and resources for the sales and commercial teams to be able to use internationally to support the range development and selling cycle. In conjunction with the Category Management team support the development of a gap analysis, range matrix & distribution strategy for each brand for each season
The Individual
The business is looking to expand into the European Market. With this in mind you should:
- Be degree educated with extensive marketing and brand-building experience in a highly commercial organisation
- Be operating at a Strategic Leadership level with experience of both line management and leading cross-functional teams
- Be able to demonstrate experience of developing and delivering innovative and successful marketing and brand activity.
- Have a strong understanding of consumer-research techniques and evidence of securing the investment to fund these based on solid ROI
The business believes having the right attitude that fits with their values is as important as your ability. You should be:
- Passionate, energetic and driven keen to succeed
- A dedicated team player willing to support and engage with colleagues as required
- Assertive but personable, good at influencing others, getting them to do things for you when you need them to
- Able to anticipate issues, proactively seek information and devise well-reasoned solutions
- Able to communicate at all levels, generating positive relationships with peers and external teams
- Systems literate with the ability to manage large amounts of data analysis
- Driven by a desire to make a difference, excited by the challenge to improve every day, and celebrate success - for yourself or others
Paul Nyman Consultancy specialise in FMCG Sales jobs, Marketing jobs, NPD jobs, Technical jobs & Category jobs across the UK.
Company
Catmanjob.com was created in 2006 as a specialist division specifically supporting category, shopper and net revenue professionals. The brain child of Paul Nyman who realised at the time “we just didn’t know enough about category management and how it affects a business”. Catmanjobs operates as a division of Paul Nyman Consultancy, which was established in 2004 to support wider FMCG recruitment markets, after Paul was made redundant, and toured the UK recruitment market seeking employment to pay the mortgage.
During this journey he identified some of the most important characteristics for job seekers hunting for a new role:
- Understand what I, as a candidate can do.
- Honestly tell me why I cannot perform in the role I applied for.
- Know how your clients can advance my career.
- Get back to me.
- Don’t BS me.
These have become entwined in the approach the team at Paul Nyman Consultancy take to support individuals achieve career success across the UK and Europe.
We offer not just recruitment, but wider career support and development through workshops which include national and international recruitment and development experience.
Not just a recruiter.
We enjoy being career developers.
- Website
- http://www.catmanjobs.com/
- Telephone
- 07956 029 624
- Location
-
Paul Nyman Consultancy
Waterside
Old Boston Road
Wetherby
West Yorkshire
LS22 5NB
GB
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