Marketing Manager
- Employer
- Advocate Group
- Location
- Wirral
- Salary
- £40000 - £50000 per annum, Benefits: Excellent Benefits
- Closing date
- 27 Jul 2018
View more
- Business Sector
- Food & Drink
- Contract Type
- Permanent
- Hours
- Full Time
- Function
- Marketing
Job Details
Salary: £40,000 - £50,000 + Excellent Benefits
Location: North West
Sector/Industry: FMCG
Job Reference: VAC-24268
Introduction:
Are you interested in being part of a large FMCG organisation who offer a clear career development path and the opportunity to be part of a progressive, growing and ambitious business? If you’re currently operating at a Marketing Manager or a Brand Management position with an appetite for more responsibility and fantastic career opportunities then please read on.
The business is a well-known FMCG player who have a global operation and ambitious growth plans. Operating across both brand and private label, and through numerous sites situated across the UK and across Europe, the business produce quality products and have a strong heritage. This business operates at pace, to extremely high standards and offer a significant amount of development opportunities.
Primary responsibilities:
The role will be responsible for developing and implementing profitable brand and SBA business plans. To prepare and execute across both Brand and Own Label ranges targeted Brand and Business Plans covering communication, promotion, product development, packaging, research and tailor-made retailer brand programmes.
- Primary target to achieve and exceed budgeted targets through the delivery of best in class category management to all our customers
- To develop category credentials in all categories and target customers by being the authority in shopping and consumption habits
- To develop customer relationships across commercial, marketing and merchandising teams
- Preparation of SBA business plans Brand and Customer Own Brand product ranges, to include full P+L responsibility
- Within this, the preparation and execution of the Category and Brand Plans to include, market share targets, appropriate communications plans and effectiveness measures, budgets and internal financial targets
- Development of the medium term Own Label category and brand plans to include recommendations for capital expenditure, on production and technology requirements, with appropriate rates of return for PSDD e.g. no. of machines, types of machines and location of machines, costs and volumes/margin pay-back terms
- Introduce effective controls, monitors and evaluation plans and actions to ensure achievement of agreed performance measures
- Prepare and execute customer range review presentations and tailor made Brand and Customer Own Brand plans where necessary
- Create and manage complex short and long term advertising and promotional plans
- Analyse data and insight to provide meaningful reports and analysis internally and to our customers, with strategic recommendations
- Provide internal reports on data including matrix reports, Management Summaries, and Brand Sales and Distribution Trackers
- Commercial and marketing experience, within an FMCG environment
- Knowledge of Brand/Range Development
- Knowledge of NPD and packaging procedures
- Detailed knowledge of various data sources and experience of using data software to produce meaningful category analysis and recommendations
- Management of agency relationships
- Insight skills
- Project management skills.
To apply directly please send a copy of your CV and cover letter through to kathryn.p.a4lkbc5jbb0q@advocate-group.aptrack.co.uk or alternatively please apply via the link below.
Whilst we will always endeavour to respond to you, due to the high levels of applications we receive this isn’t always possible. If you are not contacted within 3 working days, you have unfortunately not been shortlisted for this role.
Please note The Advocate Group is acting as an employment agency & business.
Company
We are a leading recruitment partner to the FMCG and consumer product sectors. Brand advocate representation, with a focus on inclusive hiring, is central to our ethos and ethics.
As talent partner to some of the most exciting global names, innovators, and challenger brands, we have a proven track record of not only sourcing top talent, but improving employer brand, candidate journey, and talent acquisition strategies. Our specialist consultants plug directly into your brand to act as your talent team, or work alongside your existing talent function.
Being consumer product-centric means that our candidate and client partners can draw on our deep networks, proven processes, and highly trained talent specialists.
Our aim is to: identify, engage, assess, and provide exceptional consumer product talent, always with the candidate journey at the forefront of mind.
What Do We Offer?
- 3:1 interview-to-placement ratio.
That means that, for every three candidates we have out on interview, one is getting the job.
- 96% employee retention.
Our retention rate is market leading – 96% of the people that we place are still with that organisation at least 12 months later.
- 92% right-first-time shortlists.
Of the placements we make in roles that we work exclusively (which is the vast majority), 92% are hired from our hired from our first shortlist.
- 28 days average time to hire.
From briefing to offer, our average turnaround time is 28 days.
Our Recruitment Solutions:
Search & Selection | Project Recruitment | Embedded Talent | Executive Search | Contract Recruitment | Market Mapping
Contact Us Today to Discuss Your Next Recruitment Project:
📞 0333 772 7200
📩 workwithus@advocate-group.co.uk
💻 https://www.advocate-group.co.uk/
- Website
- http://www.advocate-group.co.uk/
- Telephone
- 0333 772 7200
- Location
-
The Advocate Group
No. 1 Spinningfields, WeWork
Quay Street
Manchester
Greater Manchester
M3 3JE
GB
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