Silver Stone Search & Selection.

Senior Brand Manager

Location
Buckinghamshire
Salary
c£60,000- £65,000
Posted
25 May 2018
Closes
22 Jun 2018
Ref
13399
Contact
Laura Willis
Function
Marketing
Business Sector
Food & Drink
Hours
Full Time
Contract Type
Permanent
Senior Brand Manager

£60k - £65k + Car + Benefits

Berkshire / Buckinghamshire
  

This is a fantastic opportunity with this Brand Leading FMCG business supplying to the retail and food service customers. They have an instantly recognisable brand that will be in most households cupboards, they are committed to innovation,  value and quality is at the forefront of the businesses success. With a market leading range and truly innovative approach this organisation offers significant career growth and development. Due to promotion this company’s highly successful marketing function is now seeking an inspiration Brand Marketeer to lead a truly market leading brand within its category.

 

The Role:
  • Managing your team you will analyse market data and trends identifying market opportunities Develop and execute brand plans to deliver long term strategy. 
  • Implement the brand plans, working with all the external/internal agencies to ensure they happen to time/budget and KPIs
  • Liaise with Category Management and Sales to ensure all relevant marketing information; account specific promotional activity and new product launch information is available and communicated.
  • Recommend and execute NPD work with R & D and operations to maximise potential opportunities for range development as well as product improvements on a continuous basis.
  • Recommend product and pricing strategy.
 

Experience required:
  • Preferably degree or equivalent
  • Brand management experience in FMCG / Food industry
  • Experience of executing marketing campaigns, managing P&L 
  • Energy and drive to enthuse direct and indirect teams.
  • Numerate with good analytical skills and ability to make recommendations for action based on data
  • Experience of working with IRI or Nielsen and pulling out key insights
 

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