JOB DESCRIPTION; RETAIL DEVELOPMENT MANAGER (GROCERY)

Main Job Purpose

• Implementing & executing the operational field strategy for the grocery channel that contributes to the current and future needs of the Ferrero business
   
• Leveraging a competitive advantage in the market place and contributing to the delivery of all key financials, budgets and targets of Ferrero UK.
   
• Delivering a return on investment within outlets on your defined geographical territory

 Major Responsibilities/ Activities

• Plan, deliver and exceed sessional & annual business targets in your nominated retail stores (approx. 35)  and work to company targets to deliver and exceed annual business targets
• Manage and influence the customer relationship at a both store and account area manager level to step change customer engagement & to deliver the best results for Ferrero UK.
• Make innovation and events huge in store.
• Deliver value adding initiatives in store to ensure sustainable business growth for both parties.
• Educate customers on market & category opportunities in line with the Ferrero UK trade marketing plans  & strategy
• Be accountable for improving own performance and developing solutions & actions alongside your RSM that will deliver continuous improvement.
• Monitor & evaluate call file performance. Suggest amendments via RSM to ensure most effective calls.
• Monitor market conditions, customer & competitor behaviour & communicate learning with RSM suggesting amendments to targets, strategies & tactics as appropriate.

Working Relationships With:

• Retail Store Managers and Staff
• Retail Account Area Managers
• Ferrero Regional Sales Manager
• FSS Operations Team
• FSS Account Director

PERSON SPECIFICATION

• Knowledge of grocery and convenience retail sector
• Educated to degree level (2:1) and a minimum 6 months FMCG sales experience.
• Strong communication & influencing skills.
• Experience of working within a team environment.
• Determination to achieve & willingness to continually learn.
• Proven record of demonstrating initiative & delivering results.
• Demonstrable commercial acumen
• IT Literate
• Positive and flexible attitude
• Results driven
• Clean driving licence