Brand Manager

Up to £48,000 + bonus + generous company benefits
16 May 2018
16 Jun 2018
Business Sector
Food & Drink
Full Time
Contract Type

Our client, based in London, is a global confectionery company with market leading brands. They are currently recruiting for a Brand Manager to join their team to create and shape the marketing strategy for one of their key brands.

Key Responsibilities:

  • Create and shape brand positioning and marketing strategy for the brand portfolios with consumer & shopper insights at the heart, including setting vision, objectives, strategies and KPIs to drive brand growth.
  • Responsible for leading and aligning the innovation strategy & pipeline for the brand; showing clear project management capabilities to land NPD and renovation projects with best in class execution.
  • Responsible for achievement of financial and market share targets with full P&L responsibility.
  • Responsible for media & communications strategy; delivering measurable 360 degree activations (ATL & BTL).
  • Develop and coach Junior Product Manager through professional support, creating a high performing Brand team.
  • Work with the global teams, representing the UK interests and helping influence the global agenda to fit UK needs.
  • Clear ownership of ongoing brand performance, research and external market trends, and analyse data from various sources to build key brand, retail, shopper and consumer insights.

Skills needed

  • At least 5 years’ experience within Product/Brand Marketing (FMCG preferred but not essential)
  • Results driven with strong commercial awareness, including full budget management
  • Good strategic thinker with desire to create an impact
  • Strong analytical skills (IRI/Nielsen preferred but not essential)
  • Strong experience in creative/production processes, design and implementation, research and development
  • A good understanding of advertising agencies and the ability to plan, measure and execute marketing campaigns and strategies
  • Strong understanding of product marketing and good experience in managing the marketing of a product and liaising within teams and external agencies ATL/BTL
  • High level of personal organisation and attention to detail
  • Strong project management
  • PC literate – in particular Excel and PowerPoint
  • Excellent verbal and communication skills
  • Degree educated (Business/Marketing preferred)

In return for meeting the above criteria the successful candidates will be rewarded with a competitive salary up to £48,000 with 12.5% bonus and generous company benefits. 

Elevate Recruitment & Training Consultants Limited are a specialist Food / FMCG industry recruiter. This vacancy is just one of a number of vacancies that we are working in the sector – please get in touch for further details.

To apply for this position, candidates must be eligible to live and work in the UK.

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