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Digital Marketing Executive

Employer
BMS Performance Ltd – Sales jobs
Location
England, Leicestershire, Leicester
Salary
£28000.00 - £31000.00 per annum + bonus, discounts, gym
Closing date
5 Jun 2018

View more

Business Sector
Non Food & Drink
Contract Type
Permanent
Hours
Full Time
Function
Marketing

Job Details



Digital Marketing Executive - B2B Services - Leicester - £28,000 - £31,000 + great benefits
  • Market leading professional services consultancy
  • Training courses and digital solutions
  • Supporting the marketing team in generating leads
  • Digital marketing lead - email, website, PPC/SEO


The Role: This is a great opportunity for an ambitious Digital Marketing Executive to work across an exciting portfolio of products including professional training qualifications and digital marketing solutions. The duel aims of this role will be to help generate leads for the sales teams and support the distribution of corporate communications across the UK. The Digital Marketing Executive will have excellent hands-on experience of utilising digital marketing channels (email, website management/optimisation, organic social media, paid social, PPC/AdWords) and analysing campaign success through google analytics and other reporting tools. The successful candidate will be able to commute to Leicester and be a digital marketing specialist.

Responsibilities of the Digital Marketing Executive role:
  • Working with the Marketing and Product Development Manager to understand the campaign strategy and business goals
  • Generating marketing leads for the sales teams through innovative digital marketing campaigns
  • Developing, testing, and implementing email marketing campaigns (Pardot)
  • Optimising the websites/microsites with a Web Developer to improve customer journey
  • Owning the social media strategy to build brand awareness
  • Running paid digital activity - AdWords/PPC
  • Writing tailored copy


Requirements for the role of Digital Marketing Executive:
  • Knowledge of full-mix marketing activities including SEO & PPC
  • Strong email marketing experience (Pardot or similar a plus)
  • Experience of website optimisation and analytics
  • A relevant marketing degree / marketing qualification (CIM, IDM)
  • Be career driven with a positive attitude
  • Be able to work under pressure and to deadlines
  • 2-3 years' experience in a hands-on digital marketing role


The Company: This company are a leading post qualification training course provider who also offer digital marketing promotion and consultancy for businesses within the professional services industry. They are looking for someone who will be cool under pressure, provide new ideas and someone that will help the business go from strength to strength.

The Package for Digital Marketing Executive:
  • Salary: £28,000-31,000
  • Excellent company benefits


Location: The position of Digital Marketing Executive is based in Leicester.









Company

People are at the heart of everything we do, whether wanting to progress, looking to hire or deciding to train we deliver a smarter, faster and more effective experience for you.  From graduates to directors, we connect exceptional people with exceptional companies.

We deliver training programmes designed to transform performance and improve outcomes. Our proposition utilises Open Courses, Bespoke Programmes and eLearning.

Set up in 1990 we operate across 8 offices, 3 assessment centres and 4 training venues.

BMS Performance delivers the complete talent management solution.

Exceptional companies recruit exceptional people

Exceptional people make exceptional companies

Exceptional companies develop exceptional people

 

Company info
Website
Location
Head Office - Mead House
49 High Street
Egham
Surrey
TW20 9EW
GB

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