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Shopper Marketing Manager

Employer
Vertical Advantage
Location
Hayes
Salary
£40000 - £50000 per annum + Car allowance, healthcare, 10% bonus
Closing date
28 May 2018

View more

Business Sector
Food & Drink
Contract Type
Permanent
Hours
Full Time
Function
Marketing

Job Details



Develop the Shopper Marketing strategy
Develop Shopper Marketing plans for key customers
Create and communicate an effective way of bringing to life our strategy that inspires our customer
Develop and deliver Shopper and Trade Marketing campaigns
Interpret all available insight, customer, category and shopper data
Use analytics to drive activation uniquely suited to the retailer
Track and report on the execution of Shopper Marketing initiatives
Measure and evaluate shopper related activity against KPI's to drive improvement on ROI
Drive the Shopper agenda with customers
Lead a strong relationship with Shopper agency partners



Package

Basic salary of circa £50,000
Car allowance
10% bonus
Healthcare
Pension

Essential experience required

Expert understanding of Shopper Marketing & Category Management
Proven experience of leading, developing and deploying strategic plans
Solid understanding of the UK Retail Trade across all channels, eCommerce is essential
Polished understanding of customer loyalty and shopper insights
Experience of working in a Blue Chip organisation of Agency

Company

Vertical Advantage have a rich history in sourcing within the FMCG and Grocery marketplace. We specialise in placing candidates in the mid to senior end of the market within Category Management, National Accounts, Marketing, Supply Chain and Logistics.

We guarantee comprehensive support and expert guidance through professional consultants with proven track records from industry. At Vertical Advantage we are proud of how accomplished our people are and how they have built exceptional networks over their time in the recruitment sector. It is these networks that will give you confidence to work with us.

Our first instinct is to search and this is ingrained in the fabric of our work. We leave no stone unturned to deliver exceptional people for exceptional businesses. Our way of operating suits today's working lifestyle where people are short on time and need to make hiring decisions based on seeing low numbers of high calibre candidates.

Vertical Advantage is a lean, flexible consultancy that works with our clients and candidates to find the right solutions for them.

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