Partner Manager - On-trade - Greater London
- Employer
- ATOM Group Ltd.
- Location
- London/M25 belt
- Salary
- £40-50k (Depending on experience)
- Closing date
- 7 Apr 2018
View more
- Business Sector
- Food & Drink
- Contract Type
- Permanent
- Hours
- Full Time
- Function
- National Accounts, Sales
Partner Manager - On-trade - Greater London
Salary band: £40-50k (Depending on experience)
Reporting to: National Sales Manager
Location: London/M25 belt
Focus cities: Kingston, Richmond, St Albans and Watford
Job Purpose
Are you passionate about craft spirits? Are you tired of driving good-to-excellent growth and keen to board a rocket ship? Well, look no further…. We are looking for an experienced Partner Manager to drive distribution and growth of the Maverick Drinks brand portfolio across the on-trade within your territory, acting as a consultant and bringing partners on the craft spirits journey.
We like to think that everyone we work with on our awesome craft spirits portfolio is a partner of ours. We would never push a product upon our customers and we would like to think that we are consultative in our approach, and that pubs, bars and restaurants only stock our brands because they love them. Therefore, our sales teams are encouraged to partner with their customers, hence Partner Managers.
Essentials of the Job
- Taking full ownership of your given territory, and employing a consultative selling approach, you will drive distribution through both existing and new business on-trade outlets.
- Establish strong visibility for our brands within outlet, through jointly branded initiatives on cocktail and spirit menus, and bespoke promotional activities
- Get the trade “Thinking Craft” - Use your expertise on the craft spirits category to share category insights in order to facilitate product ranging.
- Manage the full customer picture, and plan and execute A&P investment brilliantly.
- Utilise the internal team to deliver liquid, brand and category training to embed our brands and drive value.
- Liaise with the Partner Manager - Wholesale to ensure regional product availability and accessibility.
- Work collaboratively with industry peers from wholesalers to soft drinks suppliers to build a strong network.
Experience, skills and qualifications
- Solid sales or account management and new business development within the spirits industry, specifically in the on-trade.
- Experience of launching NPD or challenger brands into the on-trade.
- Reasonably extensive knowledge of the geographical area within which you will be working in the on-trade, with demonstrable knowledge of movers and shakers in focus areas.
- Strong product knowledge spanning all categories of spirits, preferably along with an understanding of the craft spirits category.
- Must have the ability to manage A&P spend and carry out controlled measurement and evaluation of executed activities.
- Excellent numeracy and language skills.
- Strong negotiation skills.
- Good IT competency, including Google Suite of apps along with ability to produce engaging presentations.
- Educated to ‘A’ level standard or equivalent.
- Wine & Spirit Education Trust (WSET) Qualification at Higher Level would be desirable, as would degree level education.
- This role is field-based and will require regional travel; a full UK driving licence is therefore required.
- Curation of cocktail lists and skills in trade marketing would be hugely valuable.
- Experience of having worked behind the bar would be an asset to being successful in this role.
About you
- You will possess a strong sense of purpose, be proactive and capable of working autonomously.
- Strong drive and determination
- Ability to think outside the box and be able to challenge the status quo within the channel, be maverick
- Excellent attention to detail
- Presentable, articulate and polite
Why work for us?
We want to make sure that you love working for us as much as we love having you be part of our team. Below are just some of the reasons why you should join us….
- workplace pension
- cycle2work scheme,
- a relaxed working environment,
- flexible working,
- working with the most intuitive, fun, and hardworking people you'll ever likely to meet and speak to
Oh, and you get to buy booze at cost price. Just in case that makes a difference.
If you feel that you meet the criteria for the Partner Manager - On-trade - Greater London role, then please apply now and send your CV to work@maverickdrinks.com!
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