Regional Customer Marketing Manager
Denholm are working on an exclusive basis with a prominent FMCG business that has a portfolio of instantly recognisable premium drinks brands. Due to strong development and expansion within the team, we are seeking an experienced Regional Customer Marketing Manager to look after the European Travel Retail (ETR) channel. We are particularly interested in hearing from candidates who have a background working in either the luxury or drinks sector or have extensive experience of the Travel Retail channel. Due to the nature of the position, candidates must be based within a commutable distance to London (with the opportunity to work from home 2 days a week) and be flexible with regards to travel.
The Regional Customer Marketing Manager will be responsible for setting the goals and objectives, reviewing, and managing the marketing, advertising, and promotional activities for the ETR region. They will lead, influence and assist development of the overall marketing strategy in the ETR region; coordinating global marketing strategies with the EMEA marketing department as appropriate. You will present marketing plans to key ETR customers and support the commercial teams to meet their goals. The Regional Customer Marketing Manager will lead and set objectives and responsibilities for your direct reports, review performance and coach and provide guidance on key marketing skills as required.
The successful candidate will take ownership for developing the regional brand plans and you will manage trade marketing strategies to successfully position the brands to meet the company’s volume & profit yearly objectives. You must have understanding of both trade marketing and ATL consumer marketing, with proven experience in developing a team of ambitious individuals as well as developing cohesive, professional and collaborative relationships with Commercial teams, Distributors, Customers and Finance partners.
This is one of the most exciting job opportunities in the marketplace so if you are the one to take on this rewarding challenge with a global drinks business, get in touch with Denholm directly today!