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Trade Activation Manager

Employer
Better Placed Recruitment
Location
England, Lancashire
Salary
Company Car
Closing date
20 Mar 2018

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Business Sector
Food & Drink
Contract Type
Permanent
Hours
Full Time
Function
Marketing, Other Job Function

Job Details



Our client is a successful FMCG business with some amazing brands that have a cult following amongst consumers! Exciting brands like these need people with passion, energy and drive to tell their story and bring them to life with retailers. Our client is looking for someone with the ability to work with the sales and marketing teams to develop the annual trade and shopper visibility plans.

Reporting to the Trade Activation Director you will support in the development and execution of the trade and shopper marketing strategy, developing a rolling annual visibility calendar across all channels and developing regional and tactical plans to support sales and marketing objectives. You will develop best in class relationships with media agencies and suppliers and will be instrumental in keeping the business up to date with the latest activation tools and trends and will use market data (IRI and Kantar) to evaluate all activity and recommend improvements. You will also work with design agencies to develop first class shopper creative and messages to bring brand plans through the line, creating bespoke trade activity.

You will be an energetic team player with a couple of years proven experience in a trade / shopper marketing role gained within an FMCG or agency setting. Candidates with experience that covers all UK trade channels will have an advantage.

Company

With an enviable client list of blue chip FMCG businesses, Better Placed focuses on the recruitment of Sales and Marketing professionals across the UK. Working from offices in Leeds and Manchester, our team of highly experienced Consultants have built relationships with a wide range of companies in the North West, Yorkshire and the Midlands as well as elsewhere in the UK.

In many cases we are preferred supplier to these businesses operating on an exclusive basis. We operate at all levels from graduate through to Director and our team are widely acknowledged as specialists in their chosen vertical markets.At Better Placed we focus on our candidates as much as our clients and we understand that failure to do so will slow the rapid growth that we have seen since our inception in 2002. Our track record of maintaining long term relationships with both candidates and clients is testament to how seriously we take this and is a fundamental part of what we stand for.

Company info
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