FMCG Commercial Activation Manager

Looking for a new, fast-paced commercial career step with the opportunity for impact and influence? As Commercial Activation Manager in this role you'll bring exciting plans to life for major brands and drive volume/value growth at one of the top FMCG businesses in the market by creating and delivering in-year commercial channel plans for the Convenience Channel Business Unit. Working in the Commercial Activation Team you'll leverage their strengths within the channel and ensure that they have all the activation levers ticked (NPD launch excellence, promotional activation & optimisation, tactical promos) to deliver their commercial plans.



Key Responsibilities and KPIs

Leading the in-year course correction and gap filling process of the business plan.

Tracking key performance metrics, identifying key issues and facilitating the solutions.

• Commercial Calendar Implementation
• In Year Commercial Review & Course Correction
• Activation Owner
• NPD Activation

Key Competencies and Skills

Commercial Acumen

• Understanding of key commercial levers & P&L management, especially the impact of promotional changes on channel
• Ability to use a wide variety of data sources, from which to analyse data and extract relevant insight

Building Relationships

• Ability to lead and influence others to land commercial plans
• Ability to engage stakeholders through strong presentation and communication skills

Delivering Results



The ideal candidate might be an FMCG NAM, coming from a National Account Manager sales background, or possibly customer development, commercial development, category management, trade marketing or commercial activation.



This is a great chance to join one of the best FMCG businesses out there in a brand new role in a growing channel. It's a brilliant open work environment and they've made great efforts to selectively build the business around top FMCG talent with a self starting, entrepreneurial mind set, so lots of positive energy and a can-do, go-for-it atmosphere alongside high levels of ownership and autonomy. In general they also have a good flexible approach to working and a buzzy, friendly office. If you're looking for an influential role at a top forward thinking FMCG business that you can make your mark in then please do get in touch.

*Please note we try to respond to all applications but due to the volume we receive sometimes we're not able to get back to all unsuccessful candidates. If your application has been successful you can expect to hear from us within 2-5 days.