Senior Category Development Manager - Beer

Field Based (London)
Competitive salary based on experience plus bonus & benefits
13 Sep 2017
13 Oct 2017
Business Sector
Food & Drink
Full Time
Contract Type

Senior Category Development Manager - Beer


We're proud to be the UK's leading pub, cider and beer business. With over 2,000 colleagues employed across the UK, we offer fantastic opportunities for people with talent and drive. From brewing to sales and marketing, from logistics to finance, IT and HR - there's much more to our business than you might imagine.

Our unrivalled portfolio of brands includes Foster's, Strongbow, John Smith's, Bulmers, Desperados and of course the world-renowned Heineken®. And, with 1200 pubs, we're one of the UK's leading leased pub businesses.

We've ambitious goals. And we know it's the expertise and enthusiasm of our people that fuels our growth. Right now we're looking for an outstanding Senior Category Development Manager to join our team.

The Role

Our Category & Shopper Marketing Team has achieved its ambition to become the UK's number one team - holding the top spot in the Advantage Group Survey for 3 years in a row, but it doesn't end there. Our customers have come to value our ability to develop targeted category strategies and tactics enabling them to deliver a brilliant market leading approach, so you'll be integral to this on-going success.

In this role you'll create and embed Heineken UK's beer category strategy engaging with the business to help shape HUKs strategic direction and deliver specific commercial and share targets.

You'll take ownership of our internal planning process from a category point of view providing commercial inputs to marketing and generating category based sales presentations to deliver to customer. Working collaboratively with the central HEINEKEN UK category team you'll ensure that customer and shopper dynamics are utilised and work with trading teams to drive promotional effectiveness, acting as the link between the sales and brand teams when raising and discussing Off Trade wide opportunities and risks at a category and brand level.

To be successful in this role, you'll be passionate about sharing the category story, drawing on your extensive category, portfolio & brand understanding as well as route to market and channel activation planning experience.

Here at Heineken we offer fantastic career opportunities and are passionate about engaging and developing our colleagues to be the best they can be.

Next Steps

If you'd like to stand out, rather than fit in then, we'd love to hear from you.

Closing date 29th September 2017

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