Marketing Controller

West Midlands Region
02 Aug 2017
02 Sep 2017
Business Sector
Non Food & Drink
Full Time
Contract Type

Marketing Controller (x4 reports)

£Highly Attractive + Car/Allowance + Bonus + Package

A truly unique Brand Marketing Controller opportunity has arisen within a globally recognised FMCG blue-chip organisation. With category leading brands, they’re now searching for an experienced marketer with a background working with leading brands on their ATL campaigns.

  • The role will be accountable for leading and executing the local marketing strategy across the brand portfolio. This means owning the development and execution of a detailed annual marketing plan and budget including ATL, BTL, Digital, Media/PR and guidelines for POS activity for your brand portfolio.
  • The budget size is £multi-million and in keeping with the highly strategic nature of this well recognised international FMCG brand.
  • This is a strategic leadership role which will therefore require exceptional leadership skills in order to motivate and manage the internal team of 4 direct reports (SBMs, BMs & ABMs), as well as to manage external agencies as and when required
  • You will also require a high level of organisation and impact in order to manage multiple stakeholders, both internally and externally. Excellent relationship building skills will also be necessary to work cross-functionally with different areas of the business as well as exceptional commercial ability.

Required Capabilities:

  • Exceptional leadership abilities, in order to bring together variety of local and international stakeholders.
  • Ability to work collaboratively and cross-functionally with different areas of the business. Eg. Sales, Demand Planning, Category, Finance etc
  • High level of creative thinking and commercial understanding.
  • Experience of advertising development as well as experience of working with marketing agencies.
  • Ambition to work internationally within a multi-national FMCG blue-chip organisation.
  • Excellent organisational skills and ability to inspire others.

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