General Manager (Sales & Marketing) - Premium Drinks, Bahrain

Bahrain (BH)
Competitive Basic Salary plus Bonus plus Car plus Benefits
13 Apr 2017
13 May 2017
Business Sector
Food & Drink
Full Time
Contract Type

Denholm is working exclusively in partnership with African and Eastern, a market leading premium drinks distributor, to hire a Sales & Marketing-focussed General Manager to be based in Bahrain.

African and Eastern is a long established major player in the liquor industry throughout The Middle East and Arabian Gulf; importing and distributing the world’s most popular alcohol brands in the region.  They have hundreds of sales & marketing, finance, logistics and warehouse operatives throughout UAE and Oman. Our client – operating under the A&E brand – operates as an independent company and serves the local Bahrain market.

They now require a GM with strong sales, marketing and people management skills to be based in Bahrain.

Reporting to the CEO, this newly created role has overall responsibility for driving African and Eastern’s On-trade, retail and wholesale sales and profitability in Bahrain. You will create and execute the annual sales & marketing plan and manage and develop a team of sales & marketing personnel.  

The successful candidate will have a strong track record of sales and leadership achievement from within FMCG. From a drinks On-trade, retail and/or wholesale background, you will have evidence of formulating and implementing sales & marketing strategies and of successfully managing commercial teams.  

This is a rare and outstanding chance to experience an exciting change of lifestyle in a region which offers great opportunity.

In return for your talents, you will receive a competitive tax-free salary, bonus, car and benefits.  

To find out more, or to discuss other retained and exclusive senior food & drink sales opportunities, please contact me on 0131 553 9964 or