Established in 1997 by entrepreneur Steve Perez, Global Brands has grown to become one of the country’s leading independent drinks businesses. We continue to develop and diversify our offering, adding to our range of products across the premium spirits, tonics, mixers, soft drinks, RTDs and beer categories. Our 17 brands are sold in 55 countries worldwide.

At Global Brands, our vision is to continuously expand our exciting portfolio so that we always provide the best possible drinks for customers and consumers across all channels of the on and off trade.

Never satisfied with standing still, we develop new products based on the latest trends and market insight ensuring that we remain agile and at the forefront of consumer tastes and trends. Our brands are some of the best performing in the market, thanks to our dedicated team of specialists.

We pride ourselves on our dynamic innovation. In 2015, we launched a range of premium quality tonics, mixers and soft drinks, Franklin & Sons. These are now sold in 35 countries globally.

Recently, we have evolved the RTD category to create a new offer of alcoholic soda. Crooked is made using real fruit juice and contains no artificial sweeteners or flavours. It provides consumers with an alternative to fruit ciders and craft beers.