Product & Brand Manager

Location
Surrey
Salary
Competitive salary
Posted
22 May 2017
Closes
22 Jun 2017
Ref
VAC-23277 
Function
Marketing, Sales
Business Sector
Food & Drink
Hours
Full Time
Contract Type
Permanent

Product & Brand Manager

Are you someone looking for a new opportunity to be part of an extremely fast growing business? Somewhere you can make a real impact and develop your career? If that interests you, please read on! 

This company is a leading consumer products company and are looking for a product & brand manager to join the team. The main purpose of the role is to drive brand positioning, develop NPD roadmaps and creative assets for consistency across markets. 

Primary responsibilities: 

  • Working with the Marketing Manager to develop the Brand Strategy, brand positioning, campaign strategy and annual marketing plans.
  • Drive robust innovation pipe-line for the brand in Europe, based on future-proof consumer insights and in-line with defined brand positioning 
  • Co-ordination of European marketing meetings to gain insights into the European markets, launch new products and campaigns to the regional Trade Marketing teams and steer pan-European decision making. 
  • Lead cross-functional project team, brand sessions and integrated agencies work for NPD development and brand building campaigns.
  • Actively drive European share of voice in the Global NPD roadmap development for the category. 
  • Analysis of internal financial results for the category, market data, market trends and competitor activity. 

The successful candidate:

  • FMCG marketer 5+ years’ experience
  • European/International marketing experience preferable but not essential. 
  • Experience in defining brand strategy and brand building.
  • Experience of the full marketing mix, with a particular emphasis on generating consumer insights, leading NPD projects and below the line marketing communication.
  • Experience in briefing and managing agencies.
  • Strong communication and presentation skills. 
  • Strong analytical and commercial acumen.

To apply directly please send a copy of your CV and cover letter through to eliza.byrne@advocate-group.co.uk or alternatively please apply via the link below.

Whilst we will always endeavour to respond to you, due to the high levels of applications we receive this isn’t always possible. If you are not contacted within 3 working days, you have unfortunately not been shortlisted for this role. 

Please note The Advocate Group is acting as an employment agency & business.