JOB PROFILE: Regional Sales Executive
REPORTS TO: Regional Sales Manager
 

Role Purpose Statement
To maintain and grow profitable Independent sales within a given geographic area
 

Key Accountabilities & Responsibilities

• To achieve and increase Sales turnover
• To devise and deliver area business plan to maximise growth
• To devise and deliver a telesales partnership plan, to maximise business growth
• To gain and develop new accounts
• To proactively manage customer retention
• Accurate completion of area sales administration
• Maintenance of effective call cycle, via Call Smart
• To maintain competitor awareness
• To contribute to Regional Plan
• To maintain and develop knowledge of product offering
• Maximise selling opportunities by analysis of customer need

Performance Indicators

• Sales Target
• Customer Retention
• Core lines sales via Category Management
• Non food
• Range Extension % NPD sales
• New business
• Accurate & up-to-date
• Administration

Knowledge, Skills & Experience
Essential:

• Proven track record of profitable sales delivery
• Demonstrable knowledge of the market place
• Relevant experience of B2B sales
• The capacity to interpret, understand and act upon financial data to achieve customer solutions
• Full UK driving licence
• Computer literate