Trade Marketing Manager

£55000 - £68000 per annum + car, bonus, healthcare, pension
17 Mar 2017
14 Apr 2017
Kate Drury
Business Sector
Non Food & Drink
Full Time
Contract Type

A Tier 1 FMCG Global company is seeking a Trade Marketing Manager who will be responsible for driving the Category growth strategy and defining the go-to-market strategy across the 4Ps, informed and lead by shopper and trade insight.


-You will be expected to own and drive the 4P strategy for Tier 1 brands with a true opportunity to create and drive change
-You will be expected to identify opportunities and risks, to deliver the optimum plans against these, and to drive the business toward rapid and decisive action plans to win in the market
-You will have high levels of involvement across the Commercial teams and with the Senior Management Team (Local and Global)
-You will develop short and long term category strategies based on a thorough understanding of market conditions and trends
-You will lead annual category 4Ps planning and review process by understanding business objectives and translating them into a 4Ps roadmap for Sales execution.
-You will build 4Ps gap analysis and work with Sales and Customer Marketing to develop/agree clear, specific plans for corrective action


-Degree calibre with sales / marketing / data or retail management background, with strong category management experience within FMCG
-Demonstrable commercial acumen and good understanding of Customer Management Process
-Ability to analyse large volumes of complex information, interpret & construct straightforward plans
-Confident of communicating and influencing at all levels of the organisation
-Strong knowledge of Syndicated Data (Nielsen/IRi, Spectra, Panel Data, A&Us)
-Advanced usage of Excel, PowerPoint, Nitro (or equivalent; and basic Spaceman (or equivalent)
-Strong oral, written communication, and presentation skills

*Due to the high volume of applications, if you do not hear back within 3 working days of your application, you have been unsuccessful on this occasion*

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