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Business Manager - Online

Employer
Kellogg's
Location
Manchester
Salary
Competitive
Closing date
14 Feb 2017

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Business Sector
Food & Drink
Contract Type
Permanent
Hours
Full Time
Function
Marketing, Sales

Job Details

Online Business Manager

Grow with us as a Online Business Manager on the Kellogg Sales Team – where we believe in your success.  This is your opportunity to lead, own and develop the Ecommerce channel for Kelloggs across multiples and pure play digital retailers to help us deliver against our exciting growth ambitions.

WHAT WILL I BE DOING?

- You will be helping create the future for a global iconic brand in Kellogg’s. The Ecommerce team sits within a transformation business unit who are the lead growth engine for Kellogg…..and you will be part of that growth team!

- Create the future for Kellogg’s in the online channel by developing a bespoke e-commerce strategy for each online retailer that incorporates all brand plans, innovation, events and digital comms.

- Establish customer relations that enable Kellogg’s to be the supplier of choice for retailer digital developments; work with customers to maximise their digital platforms to improve the Kellogg online path to purchase.

- Manage the day to day Online Sales operation within the direction set by the Transformation Growth Lead

- Work alongside the  e-commerce category management team for the Kellogg company to develop insight and understanding of shopper needs and behaviour across cereal, snacks and crisps.

- Be the expert within the Kellogg’s UK/European business on the online channel and accounts, keep abreast of the latest digital sector developments and opportunities, and lead the Global Agenda for E-Commerce.

- Manage online advertising spend within agreed parameters and ensure accurate, up to date records are in place to monitor and improve ROI through full campaign analysis, using digital data to guide conclusions.

- Develop working relationships with all relevant Account Controllers / Managers, Brand Managers and Digital Marketers; also work with key Kellogg International stakeholders by sharing UK learning’s from the online channel.

- Identify the digital capabilities of each online retailer and ensure that business objectives are tailored to each account so that customer collaborations have the maximum impact for both Kellogg's and the categories.

WHAT DO I NEED TO DEMONSTRATE?

At Kellogg Company, we place a huge emphasis on recruiting the best people to help grow our business and build on our success. To be considered for this position you must be able to demonstrate the following:

Required

  • Educated to degree level and above, preferably with experience working within an E-Commerce Retailer.
  • Significant FMCG experience with Digital retailer and supplier knowledge, and a track record of delivering against growth targets.
  • Extensive knowledge of the Digital landscape with experience of managing a number of Digital national accounts.
  • Determination to achieve and willingness to continually learn with a proven record of demonstrating initiative and delivering results .
  • Experience of creating Sector Strategies and implementing against them.

WHAT ELSE DO I NEED TO KNOW? 
This role requires someone with an immense passion and an entrepreneurial spirit to work and win within this area of the business. This is a fantastic opportunity for someone to grow with us whilst contributing to the growth of the Kellogg business.

If you experience any difficulty when applying please contact myhr@kellogg.com.

Please note that the closing date may be subject to change. We will interview suitable candidates as they apply, so please don’t hesitate to take this opportunity to submit your application as soon as possible.

If you would like to be immediately notified of new Kellogg's opportunities, please go to ‘Create or access my profile’ and complete the information required in the ‘Job Alerts’ section. You will then receive email alerts as soon as new jobs are advertised.

The Kellogg Company is an Equal Opportunity Employer who strives to provide an inclusive work environment that involves everyone and embraces the diverse talent of its people.

Company

Say breakfast, think Kellogg’s. We’ve worked mighty hard to become the undisputed category champion, and you’ll match that effort to keep us there. But that’s only half the story, because you’ll also lead our big push for leadership of the snacks category.

Company info
Website

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