Senior Manager, Western Europe Beverage Insights 6 Month FTC
- Employer
- PepsiCo
- Location
- Reading
- Salary
- Competitive
- Closing date
- 14 Sep 2016
View more
- Business Sector
- Food & Drink
- Contract Type
- Permanent
- Hours
- Full Time
- Function
- Marketing
Job Details
POSITION PURPOSE AND PRIMARY ACCOUNTABILITIES
PepsiCo is the home of some of the most iconic and consumer loved brands in the world - Pepsi Max, Walkers, Lays, Tropicana, 7 Up, Mountain Dew, Lipton, SunBites, Gatorade, Quaker, Naked and Doritos to name just a few -
supported by some of the most memorable advertising and successful innovation on the planet
PepsiCo enduring success is driven by our ability to continually anticipate major shifts in the consumer needs and
the external market environment and meet them head-on by transforming our brand portfolio
PepsiCo Insights are fundamental to this adaptability and success. The role of insights in PepsiCo is to accelerate growth and market share by equipping and inspiring PepsiCo leaders with deep consumer insights & high impact analytics that build powerful brands, create breakthrough innovation and win market advantage. We are focused on making PepsiCo a competitive advantage for PepsiCo - to do this we must be a 1st choice destination for the very best insights talent in the industry and the insight team must be much more than skilled insight practitioners, they must:
for brand/portfolio/category growth
and advanced analytics, both art and science.
The Role:
- drive Brand Portfolio Strategy
- define innovation strategy and inspire front end ideation
- determine commercial go to market, customer and channel implications and opportunities
QUALIFICATIONS/ EXPERIENCE / COMPETENCIES
The Person:
pushes beyond the obvious - formulates and articulates a strong POV with diverse inputs.
AUGUST
Company
PepsiCo UK is home to some of the world's most loved food and drink products. Making every day favourites like Walkers, Quaker, Doritos, Pipers and Monster Munch, to name a few! We have a fantastic reputation for developing and launching products that our consumers love. PepsiCo products are enjoyed by consumers around the world more than one billion times a day in more than 200 countries and territories. The company generated $91 billion in net revenue in 2023. In the UK we pride ourselves on being a great place to work and in 2023 have been awarded the Times Top 50 Employers for Gender Equality (formerly Times Top 50 Employers for Women) for the 18th year in a row and Top Employer for the 12th year in a row.
Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end-to-end transformation that puts sustainability at the centre of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit www.pepsico.com
Get job alerts
Create a job alert and receive personalised job recommendations straight to your inbox.
Create alert