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SENIOR BRAND MANAGER - FTC

Employer
Clear Edge Search & Selection Ltd
Location
Kent
Salary
£DOE + Benefits
Closing date
17 Mar 2015

View more

Business Sector
Non Food & Drink
Contract Type
Permanent
Hours
Full Time
Function
Marketing, Sales

Job Details

SENIOR BRAND MANAGER - FTC

£DOE + Benefits

Kent

Are you a passionate and creative Brand Manager?

Do you want to be the person setting the strategic direction of a brand?

Would you like to be part of a passionate marketing team working on popular household brands?

Yes? Then read on…

Our client is an international manufacturer of consumer goods worth $2.6billion globally. With a variety of well known, established brands in their portfolio they are instantly recognisable and have an $80m worth in the UK alone. In the UK they boast a 24/7 manufacturing site which services Europe as well and the UK, producing a variety of products across personal care and health & beauty.

Role

For the purpose of maternity cover, out client is now seeking a Senior Brand Manager to join the Marketing Department and lead the development of strategic, insight led, brand plans for selected brands. This is an exciting and hands on role working with a high profile brand that is recognised internationally. As a Senior Brand Manager the key role responsibilities include:

  • Deep understanding of consumer needs and habits within your brand’s category creating actionable consumer insights
  • Market trend analysis giving guidance for tomorrow’s agenda for the company
  • Work with Marketing Director and/or Group Brand Manager in setting individual brand strategic priorities for brand growth and the subsequent objectives and targets
  • Develop annual brand plans that will deliver the strategies and objectives with a robust programme of activities.  Create the plan with partner agencies functions and align key stakeholders to support them.
  • Review brand plans on a quarterly basis to ensure targets are met
  • Pricing strategy, price elasticity analysis and econometric modelling as appropriate, to inform strategy decisions
  • P&L responsibility and on-going monitoring of the impact of decisions and actions on brand profitability
  • Tight budget management ensuring timely recommendations and accurate allocation, monitoring and control

Requirements

To be considered for this role, you will have significant experience in a branding role within an FMCG environment. As well as:

  • Degree qualified (or equivalent)
  • Experience creating and managing substantial A&P programmes across (ATL, BTL and digital/social)
  • Excellent communication and presentation skills
  • Excellent analytical skills – financial and market research/data

Please email olivia.hehir@ceselection.com for more information or simply apply below. 

Company

Clear Edge are an executive search and selection business, specialising in roles from middle management to Board level in FMCG and Retail sectors.

Recruiting high-calibre professionals across:

  • Sales & Marketing
  • Operations, Technical & Supply Chain
  • Retail

Genuine experts in your sector:

  • Food
  • Drinks
  • Health, Beauty & Household Products
  • Consumer Durables

Our specialist consultants take a highly pro-active approach on behalf of their clients and candidates, with total commitment to service and results. Using our extensive market knowledge, unrivalled network of contacts and modern day recruitment techniques, we're here to give you the clear edge over the competition.

Company info
Website
Telephone
0113 2054970
Location
Lister House
Lister Hill
Horsforth
Leeds
West Yorkshire
LS18 5AZ
GB

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