Category Insight Manager

Category Insight Manager (£45k - £49k)

Some companies like to rewrite the rules. At Wrigley we tend to leave that to our people. You see, we’re big believers that a great idea can come from anywhere, and anyone. We think convention is there to be challenged. We pride ourselves on being nimble and dynamic providing a great work place where being vocal and innovative is encouraged, and although we have a fantastic heritage which stretches back to 1911 in the UK, nothing here is ever set in stone. It means our people – our associates – have huge scope to put their own stamp on world-renowned brands like Extra®, Orbit®, Starburst® and Skittles®. In return you’ll get challenging, interesting work, all the tools you need to do a great job plus the freedom to grab everything that’s within your reach and use it to drive a great career.

The Role:

The Category Insight Manager will play an integral part in the development of the 3 year channel strategy of both gum and confection categories. Using first class insights  and customer understanding, you will be the internal voice of the shopper and a first point of call for the marketing/sales teams.

Key Responsibilities Include

• Owning and delivering major insight briefs internally, working across agencies to deliver the so-what and now-what for the UK organisation.
• Work alongside the Category Deployment Manager on Perfect Store “picture of success”
• Developing Pack, Pricing/Promotions business initiatives, with specific responsibility for developing the fact based insights.
• Responsibility for delivering actionable insight projects that feed into innovation planning, working alongside Category Deployment Manager, Marketing & Finance.
• Manage and lead all 3rd party data agency relationships, step
• Responsible for developing and ensuring adoption of new and improved category tools for the business, working to strengthen category analysis and insight capabilities
• Own the development & tracking of Total Front End category insights.

The candidate

This role will suit someone with proven success within a branded FMCG environment. We are confident our unrivalled training and development program will set you up to win in this position, hence we will consider candidates from category/shopper or account management backgrounds. You will have excellent leadership abilities and potential to develop a winning team within Wrigley.

To Apply

Please send your CV direct to our recruitment partners at J-DEG by clicking on the 'Apply Now' button below who will be in touch shortly. Please note ALL 3rd party applications will be send to J-DEG.