Lead Marketing Manager

Are you looking for the next step in your career with a global brand power house????

Our client’s success is led by a strong portfolio of both branded products that occupy a prominent spot in the vast majority of markets and categories in which they compete. They have a reputation for delivering market leading innovation and offer market lead opportunities for career development.

The Role

Your main focus will be to develop sales and profitability for one of their largest UK Brands.

Responsibilities/Accountabilities

• You will be commercially responsible for designated product portfolio thorough various global areas.
• You will devise and produce consumer and customer centric marketing plans i.e. brand positioning strategy, communications strategy, NPD strategy, pricing strategy, promotional strategy, distribution strategy, product strategy etc
• Presentation of the brand strategy, internally and externally.
• Form reports and analysis based on market and consumer data. Provide professional reports and recommendations internally and externally from the data.
• You will be responsible for the product portfolio, this may involve using the market information and internal sales data to recommend relevant actions, such as future promotions, de-lists, etc.
• Supervising and implementing the NPD process for European and International products in conjunction with other stakeholders.
• Produce the short, medium and long term business plans for the Products Business sector
• Develop, lead, direct, control & manage the development of direct report(s)

 Professional Skills and Competencies

• Have a strong degree in either a marketing or business related topic.
• Experience of developing a relevant FMCG brand in the UK and on a Global basis and proven success in senior brand marketing environment.

• The desired candidate will also have the ability to build effective relationships both internally and externally will be a key part to your success, so you must be able to demonstrate a range of influencing styles and techniques.
• Demonstrate financial and commercial acumen and strategic thinking, be analytical and creative
• Confident and capable of operating at all levels