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Brand Manager – Dermatology

Employer
Bayer
Location
Newbury
Salary
£Competitive
Closing date
21 Oct 2014

View more

Business Sector
Non Food & Drink
Contract Type
Permanent
Hours
Full Time
Function
Marketing

Brand Manager – Dermatology

Newbury

£Competitive

 

Bayer Consumer Care Division is among the largest marketers of over-the-counter (OTC) medications and nutritional supplements in the world. It ranks among the top three global OTC consumer health organisations, with a presence in more than 100 countries. Some of the most trusted and recognised brands in the world today come from the Bayer global portfolio.

Bayer’s Consumer Care Division is a top four player in the UK OTC market, with strong and growing brands and an energetic team committed to excellence. It provides a working environment that embraces honesty, openness and respect, complemented by a passion for success.

This Brand Manager position is taking on a well-known and high profile product with some recent exciting projects underway.
 
Job description

  • Develop and implement annual brand and activity plans to ensure that brand objectives are met
  • Manage budget for the assigned brands to ensure full year spend is in line with budget and forecast
  • Monitor brand performance on ongoing basis through use of data sources. Propose activity to maximise strengths and opportunities and address potential threats and weaknesses.
  • Work with cross functional team to actively inspire them on brand strategy and ensure activation plans are implemented with excellence
  • Assist with NPD launches

Your qualifications

  • Educated to degree level
  • Brand Management experience gained within the Marketing Department of a major Blue chip company is preferred
  • Strong commercial acumen is essential
  • Strong influencing and interpersonal skills are essential
  • Strong communication skills are essential
  • PC skills and knowledge of Microsoft packages are required
  • A track record of executing New Product Development with excellence would be advantageous
  • Previous OTC marketing experience would be advantageous
  • A marketing qualification would be advantageous

To apply for this role, click the 'Apply Now' button below

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