The better way to recruitment
Better Placed is an owner-managed recruitment business, focusing on commercial and marketing roles. The company's fmcg and retail capability ranges from board director to junior manager, the former served by our search practice, Better Placed Executive.
Better Placed director - consumer practice Rob Hill says: "Our philosophy is straight forward; look after your rela-tionships, think long term, go the extra mile for success, work to your strengths and don't be afraid to say no. We've built a very successful recruitment brand in the north of England from our offices in Leeds and Manchester and last year, we opened in London for the first time."
As far as the main benefits of using a recruitment agency for both the can-didate and the company are concerned Better Placed believes the answer is simple. Expertise. Hill explains: "Life is full of situations where we face the choice of 'do it yourself' or 'call in the expert'. In some instances the DIY option is more time and cost effective, but in paying for external expertise you get specialists, situational wisdom, higher quality output and more time to concentrate on your real responsibilities or personal interests.
"The recruitment arena is no different, though it is full of opinion and strong reputations, some good, unfortunately plenty that are not so good. The secret to getting the best out of the market,
whether you are looking for employ-ment or hiring staff, is to identify the recruiters that will take a long term view on your relationship with them. Not just as a 'client' or a 'candidate'. They should spend time meeting you regularly, pro-vide advice and challenge your thinking as well as delivering your brief."
Candidates that stand out are those who have:
• Experience matching the candidate profile on the advert
• CV showing clearly employers, role titles, dates and bullet pointed key high-lights only
• Profiles and CVs showing they are "masters of something" as opposed to "jack of all"
• Added personality to their application by introducing themselves by phone just before or after sending their CV.
CHANGED DAYS
Although there have been technological advances in terms of media, communication, accessibility of information and immediacy of contact, the process of matching people to people, companies or roles is the same as it ever was.
Andrew Gibson Joint MD adds: "The greatest change is the decrease in per-sonal contact, long-term investment in relationships, patience and loyalty. We've worked extremely hard to keep relation-ships and deliver results for the people that showed us support at the start of our business' life. We've grown our careers, businesses and revenue streams with theirs and today enjoy some of the strongest recruitment partnerships in the North of England with the likes of Kellogg's, Morrisons, Warburtons and Russell Hobbs.
"Last year we decided it was time to broaden our footprint in the South. Our London office is already a huge success and we're aiming for the same two-way loyalty we enjoy across the Pennines. If you haven't dealt with us before, we look forward to meeting you. We're sure it'll be a positive experience."
DETAILS
Better Placed
2 The Studios, The Quays, Concordia Street, Leeds, West Yorkshire, LSI 4ES
0113 236 4040
Better Placed
Hill Quays, 10 Commercial Street, Manchester, M15 4PZ, 0161 2386700
Andrew Gibson
Joint MD
andrewgibson@betterplaced.com
Better Placed Executive
Central Court, 25 Southampton Buildings, Chancery Lane, London, WC2A 1AL
0203 178 4687 www.betterplaced.com
KEY CONTACTS Rob Hill
Director Consumer Practice
robhill@betterplacedexecutive.com
